LATEST ART INDUSTRY TRENDS
The art world is a thriving and ever-changing landscape. If you're looking for ways to stay updated on the latest trends and for expert guidance on art collecting - look no further!
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Interview: Effective Marketing Strategies for Art Advisors with Annelien Bruins
Aug 21, 2019
Annelien Bruins, independent Chief Marketing Officer, former CEO of Tang Art Advisory, course leader and instructor in our Art Advisory 201 Program, discusses the importance of a strong brand for an art advisory business. What does marketing mean for art advisors? Art advisors often operate as single-owner-businesses and therefore have limited resources available in terms […]
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Interview: Understanding Best Practice in Art Advisory with Annelien Bruins
Aug 21, 2019
Annelien Bruins, independent Chief Marketing Officer, former CEO of Tang Art Advisory, course leader and instructor in our Art Advisory 201 Program, discusses how the art advisor’s role has changed over the past decade. Why did you develop this course with 1AN? Before my career switch to luxury marketing I was an art advisor for […]
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Urban Art: Vandalism or Worthwhile Investment?
Jul 4, 2019
Since the early 2000’s our perception of street art has evolved from the discussion of whether it’s vandalism or not to the question of how much a Banksy will bring at auction. Since entering the mainstream contemporary art market as a category to be taken seriously in its own right, millions of dollars of urban […]
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5 Questions on Becoming an Art Advisor
Sep 8, 2017
This may come as a surprise but the opacity of the art market is not just confusing for art collectors, it’s also confusing for emerging art advisors. Annelien Bruins, CEO and Senior Art Advisor of Tang Art Advisory, shares her expertise on how to become an art advisor and the role they play. What does […]
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Ebook: Managing Relationships in the Art Market
Jun 19, 2017
For aspiring art advisors and new art collectors This Ebook addresses the relationship between art advisors and art collectors – from both perspectives. It describes the idiosyncrasies of the art market and why they are problematic for new art collectors. The Ebook further discusses the ways in which art advisors provide value to their clients. […]
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