In recent years, there has been plenty of talk of the “financialization” of art. A financialized art market could lead to an explosion of liquidity and value.
Many banks and financial institutions’ clients are buying art for investment. With plenty of liquidity available from the major banks, and millions to be made from auction guarantees, wealthy collectors can make art a lucrative asset. But can too strong a focus on financial returns undermine the true value of art?
This talk will address:
- Art as an asset class
- The growth of international collections – what is this doing to the art market?
- Luxury redefined: new players, new challenges
- Global wealth & the art buyers
This talk was originally filmed during The Business of Art Observed.
Senior Director at Fine Art Group
Morgan Long joined The Fine Art Group (“The Group”) in 2002, has been Head of Art Investment since 2005 and is a Senior Director of The Group. As one of The Group’s leading in-house art-experts, Morgan has been responsible for overseeing the due diligence on all purchases and sales for The Group’s funds and private accounts, and personally works with top collectors from Europe, USA, the Middle East, Latin America and China. With an academic background in Old Masters, Morgan has worked in the Contemporary art market for over 15 years, starting her career in the print department at Child’s Gallery in Boston. Morgan then spent 2 years as a Satellite Executive for Artnet in the UK and Switzerland prior to joining The Group. Morgan holds a Masters of Arts from the Courtauld Institute of Art, London. Morgan is recognised as a leading art expert, with a focus on Post-War and Contemporary art and the primary market. Morgan is frequently asked to comment on the art market by press, including The Financial Times, The Times, The New York Times, Artnet News, The Telegraph, Bloomberg, The Art Newspaper, Art Market Monitor and Artsy.