Now Contemporary Art, focuses on creating a unique experience among the artist, the artwork and the viewer. This concept is based on establishing a space dedicated to the contemporary art scene and its expression. The objective of the gallery is to promote a high profile program of exhibitions of the most influential artists of today in conjunction with a Project room dedicated exclusively for contemporary media. The gallery will be an intimate space in which an artist can present either a single important work of art or a coherent body of work within a specific environment.