Understanding the Commercial Art Gallery


This session will explore how to best utilize the gallery and the dealer.

For many people, art is a source of joy. It can be something to admire and appreciate, or it can be a source of comfort and familiarity. But for some, art is a source of investment. Commercial art galleries are businesses that buy and sell art with the intent to make a profit. In recent years, commercial art galleries have become more accessible to the general public, making it easier for first-time buyers to enter the market. Here's what you need to know before you start collecting art.

How to Select an Art Gallery

Commercial art galleries come in all shapes and sizes. Some galleries represent established artists, while others focus on up-and-comers. Some galleries are traditional brick-and-mortar establishments, while others are exclusively online. The gallery you choose should reflect your own personal taste and budget.

How to Buy Your First Piece

When you're ready to purchase your first piece of art, there are a few things you should keep in mind. First, don't be afraid to negotiate. The price listed on a piece of art is not always set in stone. Second, be aware of the different payment options available to you. Galleries typically accept cash, checks, and credit cards. Third, know your budget. Decide how much you're willing to spend on art before you start shopping so that you don't get caught up in the heat of the moment and overspend.

Collecting art can be a fun and rewarding hobby or a savvy investment strategy—or both! If you're thinking about entering the world of commercial art galleries, do your research first. Familiarize yourself with the different types of galleries available and find one that matches your taste and budget. When you're ready to buy your first piece, don't be afraid to negotiate and remember that different payment options are available to you. By following these simple tips, you'll be well on your way to becoming a savvy art collector in no time!

Marianne Katzman, owner of the Commercial Art Gallery, Katzman Contemporary, will explore:

  • How to select a gallery
  • How to buy your first piece
  • Payment options
  • Negotiation
  • How to budget for buying art

Access 100's of art collecting videos on One Art Nation!


Marianne Katzman

Marianne Katzman is the owner and director of Katzman Contemporary art gallery in Toronto. She received a BFA from Western University in 1999 and has dedicated more than ten years as a corporate art consultant and as a commercial gallery curator. Marianne Katzman represents a roster of more than 25 nationally and internationally recognized artists. She is also in tune with the latest...

Meet the Expert