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Changing the Paradigm for Corporate Art
Speaker(s): Celestine Johnson, Cristina Tcheyan, Drew Bennett, Vanessa Sigurdson, Wendi Norris

Changing the Paradigm for Corporate Art

How do artist residencies, Curiosity Camps for entrepreneurs, and state-of-the-art maker studios contribute to companies and their creative capital, and what do the artists get in return? Are artists mere window-dressing for modern tech giants?

Talk Details

Hear from leaders at Facebook, Autodesk and Innovation Endeavors VC fund about their new approaches to bringing artists and professionals together as equals in the modern workplace.

Featuring Drew Bennett, Facebook; Vanessa Sigurdson, Autodesk, Pier 9; Celestine Johnson, Innovation Partner at Innovation Endeavors –Venture Fund/ Venture Creation; and Cristina Tcheyen, Google’s GoArt Program.

Moderated by Wendi Norris, President of the San Francisco Art Dealers Association and owner of Gallery Wendi Norris.


Speaker Details


Vanessa Sigurdson

With over a decade of experience in 3D design and digital fabrication, Vanessa has worked with artists and fabrication companies worldwide to combine new technologies with traditional art making workflows. At Autodesk’s Pier 9 Artist in Residence Program, Vanessa encourages a supportive community of artists to explore new methods of creating their work that are then shared with the art and maker community. By pushing software and tooling beyond their conventional applications, her clan of wacky and diverse artists are re-inventing the word ‘craft’ and changing how we look at art today.


Wendi Norris

Since 2003, Ms. Norris has presented a compelling contemporary and modern gallery program and she has worked with over one hundred of the top museums around the world on acquisitions and exhibitions. Ms. Norris has been the primary gallerist building the markets of Dorothea Tanning and Leonora Tanning to surpass record sales, breaking the $1 million mark at auction, a threshold previously reached by few female artists. Recently, Ms. Norris has been collaborating with San Francisco Bay Area developers to create a stronger public art presence in the region and she has been hired by notable development projects in San Francisco, including for Salesforce Tower. Upon completion, the tower will be the tallest building in the Western United States. Presently Ms. Norris is President of the San Francisco Art Dealers Association. Recently she spoke about public art at SPUR, a non‐profit, civic planning organization, and she participated as key speaker on a Berkeley Art Museum panel advising museums on collecting contemporary Asian Art Ms. Norris founded the biennial San Francisco Artist Award in 2010, given to a Bay Area artist whose career could be markedly changed when given the opportunity and support to exhibit at a gallery.


Drew Bennett

Drew Bennett is an artist, designer, and curator who designed the Facebook Artist in Residence (or FB AIR) program in 2012 with the founders of the Facebook Analog Research Lab, Ben Barry and Everett Katigbat. For the last two years Drew has directed this program which has supported over 30 engagement-based art making experiences for local emerging artists within Facebook’s headquarters.


Celestine Johnson

Celestine Johnson is one of the youngest female partners in venture capital. At Innovation Endeavors, she backs interesting renegades solving big market problems that affect the world. Celestine also creates innovation programs and builds community to support global entrepreneurs and spark emergent innovation ecosystems. She has founded and scaled some of the most innovative and impactful initiatives coming out of Silicon Valley, including National Day of Civic Hacking with the White House & NASA, Super Happy Block Party, and Curiosity Camp – the secret retreat for the world’s top innovators. Celestine serves as an Innovation Advisory Board Member to British Airways and is behind the Ungrounded Program. She advises ZeeMee and the GAFTA Cultural Incubator. Before Innovation Endeavors, she worked in human rights and environmental compliance at Apple. In her prior life, she spent a year as an adventure capitalist to pursue her bucket list. She walked across Spain and was a monk in a monastery.


Cristina Tcheyan

Cristina Tcheyan is a Technical Program Manager at Google working on Google Cloud Platform. She was one of the first volunteers for the GoArt program, and has hosted and curated several on-site installations and exhibitions.

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