Speaker(s): Marc Porter

The Auction World and Its Changing Nature 2019

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The US was the largest auction market for modern art in 2018 but there is no room for complacency. Keeping up with rapid changes and transparency as well as understanding today’s new customer demographics is important.

For auction houses today, it is not enough to open new offices in new geographical markets – having an online presence is a must!

This talk will address:

  • How has the auction room changed?
  • Contemporary Art vs Historic Art – what’s trending and what’s selling?
  • Responding to demand for the latest trends – including the repositioning and interest in female artists
  • Competing with new entrants to the auction space

This talk was originally filmed during The Business of Art Observed.


Speakers

Marc Porter

Chairman, Americas at Christie’s
Marc Porter is Chairman of Christie’s Americas, and a member of Christie’s Executive Management Group. Over his 25 years with the company, Mr. Porter has worked in a series of roles in Specialist and Management divisions. In Spring 2018, he directed the sale of the Peggy and David Rockefeller Collection, which was the largest collection to ever...

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