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How to Approach Selling Your Collection
Speaker(s): Aimee Pflieger, Bettina Huang, Deborah Gunn
Recorded at: ART NEW YORK 2017

How to Approach Selling Your Collection

Are you looking to sell artwork that no longer fits your aesthetic? Or perhaps you are downsizing and need to let go of certain pieces? Esteemed art advisor, Deborah Gunn, will lead a discussion with Bettina Huang, Head of Consignment at Artsy and Aimee Pflieger, Head of Online Sales at Sotheby’s, to explain why it is important to know your options to maximize your financial result.

Talk Details

This session took place live during the Symposium at Art New York 2017.


Speaker Details

Deborah Gunn

Deborah Gunn is a Seattle-based art advisor for the Faurschou Foundation in Copenhagen and has more than a decade of experience in art advising and providing counsel for all aspects of developing and managing art and artifact collections. Ms. Gunn previously served as Associate Director, Art Finance of the Vulcan Art Collections, where she was responsible for all transactions, and oversight of day-to-day collection management affairs.

Aimee Pflieger

Aimee Pflieger has acquired over 20 years’ experience working at arts related organizations, including research roles at the Indiana University Art Museum and in sales positions for prominent modern and contemporary art galleries such as Valerie Carberry Gallery in Chicago and Locks Gallery in Philadelphia. Additionally, Pflieger acted as a Senior Specialist of Modern and Contemporary Art at Freemans in Philadelphia, where she also created and directed the 200 year old company’s first dedicated Photographs & Photobooks Department. She earned a Master of Arts degree from Indiana University, Bloomington in Art History with a specialization in the history of photography. She is a USPAP certified appraiser and has appeared on PBS’ Antiques Roadshow as a photography expert.

Bettina Huang

Bettina Huang grew up in New York City, where she developed a passion for art at a young age.  She graduated from Brown University in 2006 with a concentration in the History of Art and Architecture and coursework in Economics.  After spending several years working in the Post-War and Contemporary Art department at Christie’s, she left for New York University’s Stern School of Business where she earned her MBA in 2012.  Specializing in Entrepreneurship & Innovation and having written an e-commerce business plan, the experience laid the groundwork for her dedication to consumer start-ups.  Since business school, she has worked exclusively at early-stage businesses, including 4 years spent at, where she led merchandising and was a key member of the executive team.  Bettina joined Artsy at the beginning of 2017, contributing her experience in both e-commerce and the art world to lead and grow its Consignments business, Artsy’s solution to making it simple and transparent for people to sell works from their collections.  As a part of her continued dedication to participating in and developing the entrepreneurial community in New York City, she is also a mentor for start-ups at Grand Central Tech.

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