Blog

Los Angeles’ Top Art Advisors Guiding Collectors and Collections

LA’s contemporary art scene pulses with creativity, and at its heart are the city’s most insightful art advisors. These are the people who connect collectors with the works that matter, help shape collections that turn heads, and uncover voices before the rest of the world discovers them. Whether you’re building your first collection or adding museum-grade pieces to a seasoned collection, these Los Angeles-based art advisors are the guides you want to know.

[[top5experts]]

Behind Los Angeles’ vibrant art scene are advisors like Nancy Gamboa, Annie Wharton, Victoria Burns, Barbara Guggenheim, and John Wolf, each bringing a distinctive vision to collecting. They don’t just advise, they spark discoveries, uncover emerging talent, and help collectors acquire works that are culturally meaningful, visually striking, and strategically smart.

Looking to build or refine your collection? Explore our Art Advisory 101 and 201 programs, designed to give you insider knowledge and confidence in navigating the art market. For collectors ready to take the next step, join ArtCollect, our exclusive membership program connecting you with expert advisors, events, and resources to elevate your collecting journey.

5 Questions with Visionary Art Consultant Annie Wharton

Today we’re sitting down with Annie Wharton — a former exhibiting artist turned curator, before eventually launching her own gallery, then evolving into Annie Wharton Art Consulting in 2013. Phew! Based in Los Angeles, Annie has worked with everyone from first-time collectors to major developers, helping bring thoughtful, diverse art into both private and public spaces. With a deep love for emerging artists and nearly 4,000 studio visits under her belt, she’s got a unique pulse on the contemporary art world. Let’s dive into her journey, her projects, and her perspective on transitioning collections from the private to the public realm.


 1AN: You’ve advised on everything from private acquisitions to large-scale public art projects. How do you tailor your approach depending on whether you’re working with an individual collector, a corporation, or a city agency?

Annie Wharton: Each project begins with a deep dive into the client’s goals: are we building upon an existing collection or creating something entirely new? What are the aesthetic, cultural, and financial priorities? What’s the timeline and context? Every client brings a unique set of constraints and ambitions, so my approach is always strategically tailored and creatively responsive.

For private collectors, the process tends to be more intimate and conversational. It’s about uncovering what resonates on a personal level and then shaping a collection that reflects their evolving interests, values, and worldview. These clients tend to be closely involved in artist selection, and I love facilitating that process where it becomes a collaborative and deeply creative exchange.

With corporate clients, I partner with architects, designers, and leadership teams to ensure the work reflects the company’s ethos and enhances the built environment. These projects require a special sensitivity to the client’s identity, spatial context, and stakeholder consensus.

Public art introduces an entirely different matrix of considerations: community engagement, site specificity, municipal review processes, fabrication logistics, and longer timelines. Across all sectors, my role is part curator, part strategist, and part translator, ensuring each decision is grounded in aesthetic intelligence and logistical precision.

An installation entitled Ocean Ions by Christian Sampson at Laguna Art Museum. Photo courtesy of Laguna Art Museum
An installation entitled Ocean Ions by Christian Sampson at Laguna Art Museum. Photo courtesy of Laguna Art Museum

1AN: I believe it! No doubt that public art projects, like the one at San Jose Airport or the Brooklyn school, involve a high degree of coordination and creativity. What’s the most rewarding and most challenging aspect of managing projects of this scale and visibility?

Annie Wharton: Public art is one of the most complex yet rewarding aspects of my practice. These projects invite artists to think on an architectural or infrastructural scale and ask them to consider how their work interacts with public space, civic identity, and community engagement, while at the same time meeting the technical and logistical demands of the built environment.

Annie Wharton with artist Krysten Cunningham and her Little Wing installation at LAX Airport, Los Angeles. Photo credit: Andrei Brauner-Guzman
Annie Wharton with artist Krysten Cunningham and her Little Wing installation at LAX Airport, Los Angeles. Photo credit: Andrei Brauner-Guzman

Projects often require multi-year timelines and the coordination of numerous stakeholders, including the organization’s staff, fabricators, artists, architects, and community members. It is important to protect the integrity of artist vision while navigating bureaucratic and logistical complexities with precision. It’s also vital to bring detailed knowledge of materials, fabrication techniques, permitting requirements, and stakeholder engagement strategies. All of these things are necessary to move public art projects from concept to completion and expand the artist’s oeuvre beyond any production limitations they may have within their studio.

The opportunity to create something that’s integrated into daily life is particularly fulfilling. Art that’s not sequestered within a white cube but is encountered unexpectedly, shaping how people move through and understand their environment. It democratizes access and sparks dialogue across audiences who may not otherwise engage with contemporary art. Seeing an artwork live in space, inspire curiosity, and become part of a city’s visual vocabulary is extraordinary.

1AN: Makes sense. And as for your private clients, I understand that many are not only acquiring for personal enjoyment but also thinking about long-term impact. How do you help collectors navigate the transition from acquiring for their homes to shaping a collection that could one day enter the public realm whether through loans, gifts, or legacy planning?

Years of close collaboration with artists and institutions have sharpened my instinct for identifying practices with lasting cultural and historical relevance beyond current market trends. That instinct is essential when advising clients who are shifting their focus from personal enjoyment to long-term legacy. 

My work is always guided by a focus on quality of work and future relevance. Whether a client is just starting to collect or has an established collection of works, I help them clarify their curatorial objectives to find where narratives emerge and how those stories might evolve in dialogue with future audiences or institutions.

When that structure is in place, we can begin thinking strategically for the long term and most clients want to be very hands-on in shaping this trajectory. An art consultant can serve as both a strategic partner and cultural steward, helping to ensure that their investments appreciate materially and the collection evolves in meaningful ways. At its best, collecting can be a form of cultural authorship, a symphony composed of many parts.  

1AN: Speaking of cultural authorship, how do you work with private collectors to support artists beyond purchasing work — for example, through private commissions or public projects?

Annie Wharton: Collectors who are interested in supporting artists beyond the acquisition of finished works also have an opportunity to participate in the creative process in an impactful way. This kind of engagement begins with conversations about intent. Sometimes it starts with a client who loves an artist’s work and wants them to create a site-specific installation for their new home or business. We ensure that those commissioning understand the artist’s conceptual framework, materials, and ambitions.  

Once this foundation is established, a kind of reverse engineering is required to ensure a smooth development of the project’s scope and goals within the artwork site and available resources. This can look as simple as contracting an artist to create work in their style (I’d never ask an artist to alter their established visual or conceptual framework), but on a larger scale or to perfectly fit a specific space.

We also work with artists to create schemas for work and then bring in architects, fabricators, engineers, tile or stained-glass specialists, welders…whatever is needed to actualize the artists’ vision.

A thoughtfully executed commission or underwritten public art project allows commissioners to expand their comprehension of the creative process and assume the role of both custodian and peripheral participant in the way art is made, seen, and understood. This kind of patronage surpasses the transactional and moves toward a model of long-term investment in cultural production.

This installation was a commission for a client where the artist created a mashup of the family’s architectural favorites - Kim Schoenstadt’s Exercise in Perspective #4, 2022, Private Collection, Los Angeles. Photo credit: Ruben Diaz
This installation was a commission for a client where the artist created a mashup of the family’s architectural favorites – Kim Schoenstadt’s Exercise in Perspective #4, 2022, Private Collection, Los Angeles. Photo credit: Ruben Diaz

1AN: You’re currently leading projects across California, Florida, and New York. Are you seeing regional differences in what clients are looking for, either aesthetically or strategically, when it comes to building a contemporary art collection?

Annie Wharton: My work is anchored by a commitment to quality, integrity, and long-term vision. But yes, geography does help to shape how clients engage with contemporary art. Distinctions of place, market trends, and sometimes even climate can influence aesthetic preferences, the tempo of decision-making, or the philosophical framework clients bring to collecting.

That said, across California, Florida, and New York, the most consistent throughline is an appreciation for artwork that has conceptual rigor, emotional resonance, and the capacity to contribute meaningfully to broader cultural conversations. These are nuanced dialogues, often rooted in both historical awareness and forward-looking philanthropic goals.

My job is to interpret and navigate the multiplicity of differences in terrain. I try to introduce clients to artists whose practices can be universally appreciated.


Connect with Annie here.

5 Questions with Victoria Burns, Founder of Victoria Burns Art Advisory

Today, we had the pleasure of speaking with Victoria Burns, a renowned art advisor with over three decades of experience in the international art market. Known for her thoughtful and strategic approach, Victoria has earned a stellar reputation for guiding both new and seasoned collectors in building art collections that reflect their personal vision. An expert in modern and contemporary art, she collaborates with leading galleries to connect clients with works ranging from historically significant blue-chip pieces to cutting-edge works by the next generation of emerging artists. Beyond her work in the market, Victoria is deeply passionate about arts institutions and the cultural fabric of Los Angeles. She is the co-founder of Angeles Art Fund, a giving circle that supports artists and arts nonprofits advancing socially impactful projects in the LA-area. We’re honored to have the opportunity to discuss her insights into the art world.

Rupy C. Tut “A Natural Thought”
Rupy C. Tut “A Natural Thought” (2025) installed in a client’s Los Angeles home.

1AN: Over the course of your 30-year career, what consistent qualities have you seen in collectors who build the most meaningful and lasting collections?

Victoria Burns: Passion, curiosity, engagement, and risk taking. The collectors who build the most meaningful collections fall in love with not only the art they acquire, but also the process of looking, and remain engaged for many years. They look at being connected to art as an important part of everyday life.  Reading about it, visiting museums, galleries and even building travel around opportunities to view and learn about art. They are curious and open-minded about the many ways artists express their ideas and love being challenged by new ideas. They also must be willing to take risks.  Sometimes those risks are financial, making a quick decision under pressure to secure a piece, or paying a little more than they expected because they love the work, and sometimes the risk is installing pieces in unusual ways.

Diedrick Brackens, Andy Warhol, El Anatsui, Alexander Calder, Alberto Giacometti, Tony Smith, and Marino Marini installed in a client’s Chicago living room.

1AN: True, although sometimes taking risks is particularly difficult for new collectors entering the market today. What’s your advice to them on navigating a saturated art world while staying true to a personal vision?

Victoria Burns: For new collectors entering today’s saturated art market, my first piece of advice is simple: make time to look. Visit galleries, museums, fairs, and studios to train your eye and develop your own perspective. Over time, you’ll discover what truly resonates whether it’s a particular medium, style, or conceptual approach.

Collecting should begin with curiosity and personal engagement. There’s no substitute for seeing art in person and learning what moves you. Working with an advisor can help focus your vision, provide context, and connect you to trusted dealers, relevant artists, and movements of interest. We also maintain a robust, global artist and gallery database to help identify rising talent and guide new collectors through a focused, informed journey.

You don’t need a large budget to begin, just a commitment to acquiring the best you can afford, even if it’s one piece per year. Over time, these thoughtful purchases form a cohesive, meaningful collection.

Faith Wilding and Rose B. Simpson installed in a client’s Park City, Utah home.

1AN: You would know, as you work with both private and institutional clients. How does your process shift when advising a public-facing collection versus a private one?

Victoria Burns: My process differs when advising public versus private collections. With institutions, especially those with multiple decision-makers in an art committee, reaching consensus can be complex. I focus on creating educational presentations to inform them about artists and how art can engage diverse audiences, emphasizing how collections reflect culture and impact constituents rather than purely investing. With private collectors, the approach is highly personalized. I analyze their home’s design, ask questions about their interests, values, and background to understand their tastes. Some clients quickly provide feedback, allowing me to refine selections, while others need guidance to articulate what they dislike, which helps build their confidence and trust. A private collection is an extension of the individual or a couple, reflecting their passions and life story. Building long-term relationships allows me to better understand each client, resulting in more meaningful and personalized collections over time.

Rupy C. Tut “A Natural Thought”
Nick Cave “Hustle Coat” (2015) installed in a client’s Los Angeles residence. (photo credit: Laura Hull)

1AN: That makes perfect sense. You’ve developed collections in diverse cities across the U.S. from Telluride to Miami to Chicago. How do regional influences or client lifestyles shape your curatorial approach in different locations?

Victoria Burns: While I wouldn’t describe the collections I’ve developed as “regional,” a client’s location and lifestyle often inform curatorial choices in subtle but meaningful ways. I encourage collectors to think globally, but regional context can shape themes or mediums for both practical and emotional reasons. For instance, in Utah, one collection focuses on environmental and landscape themes, executed not through predictable mountain-home aesthetics, but via internationally recognized artists exploring nature, materiality, and climate in conceptually rigorous ways. This includes artists like Rose B. Simpson, Abel Rodríguez, Faith Wilding, and Brie Ruais. Practical considerations also play a role: in Los Angeles, with its intense natural light, we tend to favor paintings and sculpture to better preserve the work. In contrast, during the 1990s in Chicago, I placed a great deal of photography. Ultimately, my curatorial approach is guided by a client’s vision, the realities of their space, and a desire to engage them with thoughtful, globally relevant art.

1AN: Looking ahead, what trends or shifts in collecting are you most excited about and how are you preparing your clients to respond thoughtfully to those changes? 

Victoria Burns: Each generation brings a fresh perspective to collecting. Many are passionate about supporting contemporary artists of their time, but one on-going trend is to collect the work of women artists who tend to be undervalued in the market. In addition, I see more important art historical work coming onto the market as older generations start deaccessioning. There will be some real acquisition opportunities in the next 5-10 years which we will be sharing with our clients. A thoughtful balance between past and present strengthens a collection’s cultural and financial significance. Above all, collecting should be driven by passion, true appreciation is the foundation of lasting value.


Connect with Victoria here.

Art + Interiors: How Advisors and Designers Collaborate to Curate Timeless Spaces

For today’s collectors, art isn’t just something that goes on the wall once the room is furnished, it’s the starting point. In many luxury homes, commercial spaces, and hospitality projects, artwork is now considered a foundational element of interior architecture.

That’s where the collaboration between art advisors and interior designers comes in. When these two worlds converge, collectors benefit from deeply informed decisions that merge emotional connection, market intelligence, and design harmony.

At One Art Nation, we regularly explore how collecting and curating go hand-in-hand with modern design practices. This evolution is not just aesthetic, it’s strategic. To enrich this conversation, we spoke with seasoned New York-based art advisor Laura Solomon of Laura Solomon Fine Art who has worked closely with high-level collectors, designers, and artists for over three decades. Known for her strategic eye and collaborative spirit, Laura shares insights from her experience at the intersection of art and interior design.

Why Collectors Should Involve an Advisor Early

Many seasoned collectors already work with art advisors to help them build meaningful, valuable collections. But involving an advisor early in a design or renovation project especially in collaboration with a designer, adds a new layer of intentionality.

An advisor ensures that the artwork chosen reflects both the client’s collecting goals and the broader market context. Meanwhile, the designer helps integrate the piece into the space with precision and care. It’s not just about beauty, it’s about legacy, balance, and long-term vision.

“A successful collaboration comes from ongoing conversation; the designer drives the aesthetics, and the advisor understands how the art can greatly impact and elevate the space,” says Laura Solomon.  Every acquisition reflects the clients’ individual vision.  Having an advisor with interior design fluency adds tremendous value by blending that vision with that of the designer for maximum effect.

A Collector’s Home as a Curated Environment

The most successful private collections aren’t confined to galleries or storage. They live in the home, engaging with family and guests daily. Advisors help collectors shape interiors that feel personal and alive, without sacrificing the historical or market integrity of the artwork.

Whether it’s a masterwork that commands a room or a subtle piece meant to harmonize with natural textures and light, the collaborative process ensures the home becomes a living gallery, not a museum.

The Art of Emotional and Market Value

Every collector knows the dual tension of acquiring work they love and work that holds long-term value. Advisors navigate that space every day, filtering options through both a personal and professional lens.

In collaboration with a designer, that same filter is applied to the space itself. The result? Pieces that not only appreciate in value but feel right in situ, elevating the everyday experience of the collector. This is exactly the kind of insight offered by industry professionals featured on One Art Nation, where we highlight how to balance emotional and financial returns when collecting.

“Market value is always a factor, but the emotional connection comes first,” says Solomon. “Trends fluctuate and the constant must be the joy you get from living with the art you own.”

When Contemporary Art and Classical Spaces Collide

One exciting design approach gaining traction is using contemporary works in classically designed spaces. For instance, placing a bold, abstract piece in a Georgian-style home can spark a dialogue between past and present.

“In a client’s very traditional Music Room inside the historic McKim and White building, once home to the Guggenheim family, I installed Matisse’s Jazz portfolio of twenty works across all four walls,” says Solomon. “The explosion of color and movement completely transforms the space.”

This mix of eras and styles keeps a collection dynamic and offers a fresh take on both the artwork and its setting. Many advisors now encourage clients to think in contrasts where opposites attract to create visual intrigue and deeper appreciation.

Art in Commercial and Hospitality Projects

Collectors aren’t the only ones benefitting from this synergy. Corporate and hospitality environments are increasingly investing in fine art that reflects their brand ethos and clientele.

From boutique hotels that want to offer guests an immersive cultural experience, to law firms that want to project confidence and modernity, art plays a key role in shaping perception. Advisors who understand these nuances ensure every selection contributes to the space’s energy and purpose.

Art Placement: More Science Than You’d Think

Installing art isn’t just a matter of eye-level hanging, it’s a carefully orchestrated process. An advisor considers light exposure, scale, viewer experience, and security. The designer considers materials, textures, and spatial harmony.

Together, they create placement plans that elevate both the art and the space, while preserving the artwork for generations. It’s not uncommon for a work to completely transform once properly lit and framed within its environment.

“The importance of choosing art that supports a room’s function is often overlooked,” notes Solomon. “For bedrooms or studies, I select calm, contemplative works; for kitchens or offices, bright, energizing pieces.”

Art collecting is, at its heart, a long-term endeavor. By collaborating with advisors and designers, collectors can ensure that their spaces evolve alongside their collections, not in conflict with them.

That might mean planning for future acquisitions, building in flexibility for new media or larger works, or adapting a lighting system to handle rotating exhibitions. Advisors act as a strategic partner, not just a sourcing agent.

Want to deepen your collector strategy? Explore educational resources such as One Art Nation’s ArtCollect Course. 

Collect With Intention, Design With Vision

Designing a space without considering the art is a missed opportunity. Likewise, collecting art without planning its placement risks diminishing its power. When collectors work with both a designer and advisor in tandem, they benefit from dual expertise: one rooted in space, the other in substance.

This collaboration ensures that every choice from palette to purchase is aligned with a shared goal: to create a timeless, inspired environment that reflects the collector’s vision. At the end of the day, your interior is an extension of your collection—and your collection is a reflection of your values, interests, and identity. That’s why curating with care matters.

“A seasoned advisor can integrate new works seamlessly, sometimes by re-installing existing pieces,” she explains. “Clients love seeing their ‘old’ art in a fresh location to make room for new acquisitions.”

Advisors and designers who work closely together offer a holistic approach to collecting. It’s not just about what to buy, but how to live with it. How it feels. How it fits. And how it grows with you.

Final Thoughts

In the modern art world, collaboration is everything. The partnership between art advisors and designers doesn’t just create more beautiful homes, it creates smarter, more intentional collections. Whether you’re sourcing for a private residence, corporate headquarters, or luxury hotel, bringing these two disciplines together ensures your investment in art resonates far beyond the walls it hangs on.

To connect with art advisors, designers, and collectors shaping today’s most compelling interiors, visit One Art Nation, your global resource for art education, expertise, and community.

5 Questions with LA-Based Art Advisor John Wolf

Having had John Wolf participate in past panels and discussions, we quickly learned that we love his philosophy on art. He believes the primary focus of a collection is the passion, intellectual curiosity, and respect for the artwork.

John specializes in taking the extra time to demystify and educate clients about all aspects of the art market. Outside of traditional art advisory & brokerage, he consults the interior design trade and curates exhibitions. We’ve always kept abreast of what he’s up to and determined it was finally time to sit down and catch up with him properly. Here’s how that went…

1AN: You’ve built your reputation on demystifying the art world for your clients. What are some of the most common misconceptions new collectors have about the art market, and how do you help them move past those? 

John Wolf: One of the most common misconceptions new collectors bring to the table is the idea that the art market functions like other asset classes—linear, logical, and price-transparent. In reality, it’s far more nuanced. Many assume there’s a fixed formula to value, or that hype equals longevity, when in fact, the true worth of a work lies at the intersection of historical context, institutional support, and cultural relevance.

Another misconception is that collecting is purely transactional, about acquiring objects, when, at its best, it’s about building a relationship with art that reflects personal identity, curiosity, and legacy. I help clients shift from a scarcity mindset (“Will I miss out?”) to one rooted in discernment and meaning.

My role is to act as a bridge: translating the opaque language of the art world into something transparent, grounded, and strategic so that collecting becomes not just informed, but deeply fulfilling.

1AN: True, informed collecting is not only important for private collectors, but also for institutions and corporations, all of whom you work with. How does your advisory process shift depending on the client’s goals?

John Wolf: While the core of my advisory process, thoughtful curation, deep market insight, and strategic foresight, remains consistent, the emphasis shifts depending on the client’s goals.

For private collectors, it’s often about alignment with personal identity, legacy, and emotional resonance. The process becomes intimate, intuitive, and deeply collaborative. We explore not just what they want to collect, but why, uncovering the values and narratives they want reflected in their collection.

For institutions, the approach is more research-driven and mission-aligned. It involves curatorial dialogue, public engagement considerations, and often navigating acquisitions with an eye toward historical significance and educational impact.

With corporations, the strategy centers on brand alignment, space activation, and stakeholder perception. Here, art becomes a vehicle for storytelling, corporate identity, and cultural investment.

Ultimately, I adapt by listening deeply and aligning with the client’s broader vision whether that’s cultural stewardship, personal enrichment, or brand elevation, while bringing access, expertise, and clarity at every step.

1AN: What’s your advice for collectors looking to build a collection that’s not only visually striking, but also deeply personal and enduring over time?  

John Wolf: First off, forget trying to impress anyone. If you’re building a collection just to look cool or check some boxes, it’s going to feel empty real fast. The best collections, the ones that actually matter, start with what moves you. Not what’s trending, not what your neighbor just bought. What hits you in the gut? What makes you stop and think, “What the hell is this… and why can’t I stop looking at it?”

Collecting art isn’t about playing it safe. It’s about taste, risk, and owning your point of view. So yeah, go for pieces that are visually powerful but also make sure they mean something to you. Not every piece needs to match the rug.

And here’s the kicker: a truly personal collection? It ages with you. It becomes this mirror of your growth, your obsessions, your evolution. That’s where the real value is, not just in resale, but in resonance.

Art Advisor John Wolf 1AN: I love that! And speaking of matching your art to the rug or not, you also frequently collaborate with interior designers. What’s your approach to ensuring that artwork complements a space without compromising its integrity as a stand-alone piece?  

John Wolf: I really lean on the experience, talent and wisdom the designer is bringing to the project while aligning my own leadership on the topic of art and how our collaborative energy can create phenomenal results.  The key is to curate with intention, not decoration. I work closely with designers to understand the spatial flow, natural light, and tonal palette, while simultaneously considering the conceptual and material weight of the artwork. Rather than matching art to a sofa, we’re looking to create moments of contrast, harmony, or dialogue, where the piece feels not just appropriate, but inevitable.

It’s about balance: honoring the autonomy of the art while allowing it to amplify the soul of the space. When done right, the artwork doesn’t blend in, it deepens the experience of being in the room.

1AN: Makes sense! And as someone active in the LA art scene and involved with LACMA, what excites you most about the role of West Coast collectors and institutions in shaping the global art conversation?  

John Wolf: What excites me most about West Coast collectors and institutions is their willingness to challenge tradition and embrace experimentation. Los Angeles, in particular, operates with a certain fluidity free from the rigid hierarchies of older art capitals which allows for more inclusive narratives, risk-taking, and cross-cultural dialogue.

Collectors here are less concerned with pedigree for its own sake and more focused on relevance, vision, and impact. There’s a generational shift happening toward collecting with conscience, curiosity, and a desire to shape culture rather than simply inherit it 

Institutions like LACMA, MOCA, and The Broad are leaning into that energy, expanding their curatorial frameworks to reflect the diversity and dynamism of the city itself. As a result, LA is no longer just responding to the global art conversation, it’s helping define it. The West Coast isn’t on the periphery; it’s becoming the pulse.


Connect with John here.

 

5 Questions with Art Advisor Nancy Gamboa

Nancy Gamboa is an art advisor based in Los Angeles whose boutique advisory focuses on establishing collections with sustained cultural, critical and market significance. She is known for guiding private collectors through individual acquisitions while maintaining a larger vision for their holdings. With expertise spanning emerging to blue chip contemporary art and historic works, Nancy’s LA perspective and global outlook has established her international presence.

In this conversation, we explore her insights on the secondary art market, the cornerstones of her advisory practice, and what she believes makes for a greater cultural and philanthropic impact.

1AN: Your advisory practice focuses on collections with lasting cultural, critical, and market significance. How do you define those qualities when evaluating a potential acquisition for a client? 

Nancy Gamboa: Discernment and alignment are key in evaluating potential acquisitions. I look beyond market trends to consider how an artwork resonates culturally, in its ability to shape or reflect broader societal conversation; critically as evidenced by institutional and scholarly engagement, and in terms of market, reflected in commercial viability and long-term value retention. For each client, I align these factors with their personal tastes and collecting goals to ensure that acquisitions hold meaning both in relation to the collector and as part of the evolving discourse on art. This holistic approach maximizes the potential for each acquisition to maintain relevance on multiple levels. 

Nancy Gamboa
Nancy Gamboa

1AN: Speaking of multiple levels, you’ve cultivated deep knowledge of the Los Angeles art scene while maintaining a global reach. How does your regional insight enrich your advisory work on an international scale?

Nancy Gamboa: Living and working in Los Angeles during a critical period in its development into a globally recognized art nexus has underscored for me the importance of physical landscape, community, and ecosystem in shaping artistic production and engagement. These physical and cultural topographies, informed by the network of artists, institutions, curators, collectors, galleries, auction houses, and artist-run spaces, give a city its cultural identity. In an art world where travel is essential, attunement to place allows me to contextualize artworks within their local milieu, while offering my clients a nuanced, global perspective as they consider acquisitions across diverse geographies. 

1AN: You work with everything from site-specific sculpture to time-based media to historic objects. How do you help clients expand their comfort zones while maintaining curatorial cohesion within their collections?

Nancy Gamboa: My advising process begins with a dialogue, educating my clients about art while listening closely to what resonates with them on a personal and aesthetic level. Together, we identify a focus for their collection, which serves as a unifying framework for future acquisitions. With this foundation in place, I guide my clients toward works that not only align with their focus but also challenge and expand it, introducing new media, ideas, and historical contexts to create collections that are deeply personal and dynamic both visually and intellectually. 

Carmen Herrera, Untitled Estructura (Green)
Artwork placed; Carmen Herrera, Untitled Estructura (Green), 2007/2016, Acrylic and aluminium

1AN: You’re deeply involved in philanthropic art initiatives, including overseeing museum loans and producing limited editions with artists. How do you guide collectors in aligning their collecting with greater cultural or philanthropic impact?

Nancy Gamboa: I offer my clients opportunities for philanthropic engagement that reflect their collecting goals and values while allowing them to take the lead on what feels aligned with their interests and ability to participate. This can take the form of exhibition loans, supporting nonprofit art initiatives, joining museum acquisition committees and patron groups, or providing institutional support through gifts and financial contributions. In working with collectors and nonprofit institutions, I’ve experienced firsthand how philanthropic engagement bridges collecting with broader cultural impact. This impact can occur at multiple levels, from an emerging artist benefiting from an exhibition loan or museum gift, to improved outcomes for communities in need, to setting a new standard for civic engagement, or providing the public with the opportunity to engage with work previously available to a rarefied few. 

1AN: The secondary market is a key component of your practice. What are some of the challenges and opportunities in sourcing and placing works at this level, and how do you navigate the nuances of discretion, provenance, and timing?

Nancy Gamboa: Discretion, diligence, and an unwavering fiduciary duty to my clients are the cornerstones of my advisory practice. I leverage every available resource, including galleries, private dealers, auction houses, institutions, and artist estates, to secure exceptional works of art for my clients. The secondary market allows for greater agility in responding to market volatility, access to rare and targeted works, enhanced negotiation opportunities on behalf of my clients, and direct deaccessioning options. Confirming provenance, ensuring appropriate pricing, and assessing condition are non-negotiable baseline requirements for any acquisition. Equally, maintaining a robust network and staying deeply attuned to market conditions and timing are essential elements that enable me to optimize outcomes for my clients at every stage.


Connect with Nancy here.

5 Questions with Influential Art Advisor, Barbara Guggenheim

Barbara Guggenheim has spent decades at the intersection of art, culture, and commerce, establishing herself as one of LA’s most influential art advisors. With her keen eye for emerging talent and understanding of historical importance and market dynamics, she has guided collectors, institutions, and artists through the complex landscape of contemporary art. From her early days working alongside legendary dealers to building her own advisory practice, Barbara has witnessed firsthand the transformation of the art world. So naturally, we were eager to chat with her!

In this conversation, we explore how her advisory approach has evolved alongside the art market’s transformations. Barbara shares insights on the most common pitfalls facing new collectors and delves into the notable shifts she’s observed in the next generation of collectors…….

1AN: With decades of experience advising some of the world’s most discerning collectors, how has your approach evolved as the art market itself has transformed from private gallery sales to auction houses and now online platforms?  

Barbara Guggenheim: Keeping up with the changes in the art world and art market is a full-time job. You’d think that if you bought a work by an artist and that has the whole art world, curators, collectors, critics, and dealers, behind him or her you would have made a wise investment. Even if the prices break records, it doesn’t mean you’re safe. In a matter of months those prices can plummet, and the art world moves on to the next new artist. To avoid the pitfalls of following others off a cliff, and to navigate the serpentine ways of the art market, it makes sense to engage an art advisor. The little that they charge can save you from making mistakes and help you to make decisions from strength of knowledge.

1AN: Your book, Art World: The New Rules of the Game, is considered essential reading for collectors. If you had to update one “rule” today based on current market dynamics, what would it be and why?  

Barbara Guggenheim: If there’s one rule, it’s to decide what your goal is. Some people buy for fun, and if you want to buy for fun, you have to define what your limit of “fun money” is. If you expect to make money, I doubt that the strategy of a quick return works as well now as it has in the past several years. You have to be willing to take a position and hold long term. Masterpieces have always appreciated over time, and I think that that’s the area where smart money is going now. Take Picasso for example, for decades he’s been an artist with a steady demand and large supply. That means that at any given time, a Picasso painting may come up at auction, like the one you’ve bought and, therefore, you don’t need to sell to know the value of your own Picasso. The same goes for Warhol, although I’m not sure his market will continue as it has since the younger generation of collectors don’t even know who Warhol’s major sitters were, such as Elizabeth Taylor. Since they’ve been brought up in the digital age, many don’t understand the significance of Warhol’s commentary on the printing techniques in his art.

1AN: For new collectors who may feel overwhelmed by the complexities of the art world, what are the most common pitfalls you help them avoid? And how do you build their confidence in making their first acquisitions?  

Barbara Guggenheim: In acquiring art, you have to look everywhere and be ready to buy anywhere; galleries, private dealers, auction houses, and collectors. In the past few years, new buyers couldn’t just walk into a gallery cold and buy what they wanted. There were waiting lines for hot artists and the galleries could sell them to their longtime clients or established collectors. To get what they wanted, new buyers would have to turn to auctions. If you wanted something and others like you wanted the same work, a battle would ensue, and you’d likely have to pay more than gallery retail prices. That’s why private dealers have a place in the art world. Because they have relationships with collectors and get works that the owners don’t want to put up for auction and don’t want the art world to know they’re selling, they’re a good source. If you don’t know who they are, or which are reliable, working with an experienced art advisor cuts through all of that. It’s important to distinguish between an experienced art advisor and anyone who just hangs up a shingle and calls themself an art advisor.

1AN:Beyond the initial acquisition, what makes it essential for collectors to consider long-term care and strategy such as restoration, insurance, and resale, and how does Barbara Guggenheim Associates support clients throughout this full lifecycle?  

Barbara Guggenheim: Lots of people buy works of living artists from the galleries which represent those artists. In that case, there’s no need to do any due diligence. Once a work surfaces again on the marketplace (called the secondary market), one must do the necessary due diligence like checking authenticity, condition and provenance if possible. You may be given a fact sheet that says a painting belonged to the Prince of so-and-so, that’s hard to verify. If possible, one has to compare what you’ve been given with the catalogue rasionné, or the people who’ve written the catalogue, or the artist’s principal dealer, to make sure the painting you’re buying matches historical records. A condition report must be made by a restorer who works on paintings like the one you’re considering. For example, a conservator who works on Old Master paintings, which often have considerable damage, may proclaim your Ellsworth Kelly with only one scratch in it as a work in good condition. By contrast, a restorer specializing in contemporary art will look at the same Kelly with the same scratch and will consider that the single scratch would render the painting in fair condition. That would persuade any prospective buyer not to buy the work.

1AN: In advising everyone from YPO members to multigenerational family offices, what notable shifts have emerged in how the next generation approaches collecting compared to their predecessors?  

Barbara Guggenheim: There’s nothing like collecting and living with art to enhance your life. Collectors often start when they buy a new house and need paintings for empty walls.  Others start with a wealth event or are parents who need to share something as a hobby. Believe it or not, art collecting has kept couples together more than anything I can think of! Living with art not only has a profound impact on collectors, but also their children who learn to share their parents’ passion. I’ve worked with lots of YPO parents, and then their children later. I’ve also spoken at many NextGen conferences and advised the children of collector parents to advise what to keep and what to sell when dealing with their parent’s estates.


Connect with Barbara here.

The Rise of AI in Art Market Analytics

The art world has always been a space where tradition meets innovation. On one side, collectors chase masterpieces with centuries of provenance. On the other, artists, advisors, and institutions continuously adopt new tools and technologies to remain relevant and responsive to a rapidly shifting cultural and economic landscape.

In 2025, the biggest technological shake-up to hit the art market is coming from artificial intelligence. At Art Basel 2025, the buzz wasn’t just around blue-chip sales, it was around AI-powered tools that promise to revolutionize how collectors make decisions. From instant pricing insights to data-driven authentication support, AI is positioning itself as the art collector’s new secret weapon.

What Is AI Actually Doing for Collectors?

Artificial intelligence in the art market primarily refers to the use of machine learning and big data to support collecting decisions. This includes tracking artist momentum, evaluating historical sales performance, and estimating value. Platforms such as Artrendex and Limna are offering real-time dashboards that help collectors evaluate artworks, identify under-the-radar talent, and compare pricing with an efficiency that would’ve been unthinkable just five years ago.

Let’s say you’re interested in acquiring a painting by an emerging artist who’s recently had shows in Berlin and Los Angeles. With AI, you can quickly review their auction performance, media coverage, gallery representation, and even stylistic comparisons to more established artists, all in a matter of seconds. These tools don’t just speed up the decision-making process, they bring a level of strategic rigor that many collectors find reassuring in a fast-paced, often opaque market.

Why Speed and Scale Matter More Than Ever

Collectors today are navigating a market where availability can disappear with a single phone call. In the past, advisors and clients had days, sometimes weeks, to decide on an acquisition. Now, hesitation can mean missing out altogether. AI helps collectors act faster with greater confidence. For new collectors in particular, it offers a sense of empowerment, allowing them to gain clarity and insight without relying solely on instinct or hearsay.

This isn’t just about convenience. It’s about building smarter collections. AI tools can spot trends, monitor price volatility, and even flag red flags in provenance records, all while collectors focus on curating works that resonate emotionally or conceptually. In this way, artificial intelligence is quickly becoming an essential part of the contemporary collector’s toolkit.

But Can AI Replace the Human Eye?

Despite all the advantages AI brings to the table, it’s important to recognize what it can’t do. Emotional intelligence, critical thinking, and aesthetic discernment remain the domain of experienced collectors, advisors, and curators. AI may be able to process millions of data points, but it can’t understand why a particular piece brings you joy or why a small brushstroke in a late-period painting might signal a shift in an artist’s thinking.

It also struggles with physical condition. Many AI systems rely on image recognition, but they can’t assess texture, surface quality, or subtle signs of restoration. Nor can they truly interpret cultural context or artistic intent. A powerful AI algorithm might be able to identify a trend, but it won’t grasp the emotional weight of a political piece created in response to a specific moment in history.

This is why most professionals see AI as an enhancement not a replacement. It’s a brilliant assistant, but not the curator.

Cracking Provenance with Machine Learning

One of the most compelling applications of AI in the art world lies in provenance research. By scanning databases, digitized catalogs, auction archives, and academic literature, AI can help map an artwork’s ownership history more quickly and thoroughly than ever before. For collectors buying on the secondary market, this kind of due diligence is invaluable.

However, even here, limitations exist. Not every record has been digitized, and private sales or transfers from earlier eras are often missing from publicly accessible databases. AI can identify patterns and fill in some blanks, but when key documents are tucked away in an old family archive or a dealer’s ledger from the 1960s, nothing replaces human research and relationships.

How Collectors Are Actually Using AI

More seasoned collectors are integrating AI into their overall collecting strategy, not as the ultimate authority, but as a way to add another layer of insight. It’s often used during the early stages of research, helping collectors narrow their options and focus on artists or works with momentum and value potential.

Some use AI to review their own collections—, potting patterns they hadn’t considered or uncovering new connections between artists, periods, or movements. Others rely on it for risk assessment, particularly when stepping into unfamiliar segments of the market. The key is in knowing where the data ends and where personal conviction begins.

Implications for Advisors, Galleries, and Auction Houses

Advisors are increasingly turning to AI platforms to support recommendations with hard data, particularly when working with clients who are analytically minded or investment-driven. Galleries are using AI to better price emerging talent and to prepare for increasingly sophisticated collectors who arrive with data in hand. Auction houses are even using AI tools internally to refine their sales strategies and estimate results.

For all of these players, the takeaway is the same: the art world is getting smarter. And collectors who embrace that shift while still trusting their instincts are likely to stay ahead.

Looking Forward: What’s Next for AI in Art?

The future of AI in the art world is bright and growing more sophisticated by the day. Expect to see more platforms integrating AI-powered valuation alongside blockchain-backed provenance. As the market continues to globalize, tools that can scan dozens of languages and international markets will become invaluable.

Predictive analytics may also play a greater role, offering forward-looking insights on artists’ trajectories based on exhibition history, press coverage, and collector behavior. And for those focused on building a long-term legacy, these insights will help shape portfolios that are both meaningful and resilient.

AI is not a silver bullet, but it is a powerful tool. For collectors looking to refine their decision-making, expand their knowledge base, and reduce risk, the right AI tools offer incredible value. But as with every major shift in the art world, the smartest collectors will strike a balance, leveraging technology while remaining grounded in personal intuition, emotional resonance, and expert human advice.

New York’s Top Art Advisors: Behind the Scenes with the City’s Visionaries

In the ever-evolving landscape of contemporary art, the right advisor can mean the difference between a good collection and a legacy-defining one. New York City, a global art capital, is home to some of the most trusted and visionary professionals in the field. These advisors don’t just facilitate acquisitions, they shape taste, preserve heritage, and bring nuance to collecting in a fast-paced, hyper-visual world.

From curating private exhibitions to navigating institutional relationships, they operate at the intersection of culture, commerce, and care. In this series, we sit down with five standout figures who are redefining what it means to guide, protect, and expand a collector’s vision. Through their insights, we gain access to the philosophies, values, and strategies shaping the collections of today and the legacies of tomorrow.

[[top5experts]]

ADVISING THE FUTURE: SHAPING CULTURE ONE COLLECTION AT A TIME
As we’ve seen through these intimate conversations, the art advisor’s role today goes far beyond transactions. It’s about vision. It’s about values. And most importantly, it’s about trust. The advisors featured in this series are not only shaping some of the most discerning collections in New York, they’re shaping the future of the art world itself.

Whether it’s through legacy preservation, market strategy, or cultural advocacy, their work reveals the deep responsibility behind every acquisition. In an industry built on both emotion and economics, these professionals ensure that art continues to inspire, educate, and endure for generations to come.

5 Questions with Art Advisor Laura Solomon

We’ve been keeping an eye on renowned art advisor Laura Solomon, a prominent figure in the New York City art scene, and were excited when she agreed to an interview. With years of experience navigating the intricate world of art acquisition and curation, Laura has established herself as a trusted expert for collectors seeking to enhance their art investments. Her keen eye for emerging talent, deep knowledge of art history, and passion for fostering meaningful connections between artists and collectors have earned her a distinguished reputation. Today, we’ll delve into her journey, insights into the role of an advisor in the art market, and advice for both aspiring collectors and seasoned enthusiasts. Read below to explore the dynamic world of art through Laura’s perspective.

1AN: You’ve had the rare opportunity to work closely with both artists, like Karel Appel, and collectors at the highest level. How has that dual perspective influenced your approach as a private advisor today?

I definitely have a well-rounded perspective having spent decades working with a handful of significant artists. For the artist and studio, knowing the collection and having a direct relationship with the collector is highly valuable. It harkens back to the days when artists were supported by wealthy patrons. The collectors I work with greatly value forging connections with artists and cheering on their successes and supporting their careers over time. On the other hand, I am keenly aware of supply and demand and how acquiring work from a particularly prolific artist has its own set of concerns. This knowledge has also given me an understanding that an artist’s practice and output is not always even and consistent. I know how to evaluate the various phases of an artist’s oeuvre and prioritize certain pieces/periods. I am confident in my ability to select the strongest work out of an exhibition or series. 

Project: Tuxedo Park Manor Estate; Interior design: de la torre design; Photography: Peter Murdoch Photography; Published: Elle Decor, October 2009

1AN: Well, your confidence is well earned with experience, considering you’ve been immersed in the art world since the early ’90s. In your view, how has the role of the art advisor evolved over the past three decades not just in terms of client expectations, but also in the broader context of market transparency, access to information, and the growing intersection between art, lifestyle and investment? 

The role of the art advisor has changed so dramatically in the past few decades as to render the early role one that barely resembles the art advisor of today. Back then, the amount of time it took to source, present and finalize an acquisition took weeks, if not months. In the early days, I would have professional transparencies taken or duplicated and a lengthy art historical write up accompanied catalogs and press packets – all messengered to client’s residences for consideration. I remember using an annual Art in America guide to track down international sources and relying on faxes. A good library was everything and I would sometimes go to Ursus Books by the Carlyle to find an obscure publication to source collectors of a coveted artist.

Being a good advisor has always required resourcefulness, diligence, thoroughness and professionalism. As the art world evolves, you need to be able to see beyond market and media hype to find quality, value and resonance, a perspective that is both macro and micro.

Today, the speed with which information and images are received and sent out is virtually instantaneous. I am checking on emails all day and night and it is often the sooner you act on an offer, the better the chances for “getting” the best work. With that dynamic, it is imperative that you figure out who your collector is and what motivates and inspires them. Then, you need to educate them on artists of interest so much so that when a work drops into their inbox that I have tentatively secured for them, they are in a position to immediately say yes. I feel extremely well-equipped to get collectors ready so that they can take advantage of the privileges that my reputation affords them. So much about being an art advisor today is about access – it helps to be a veteran and to have so many strong relationships that span decades. 

A fully transparent relationship with collectors is essential. Having a contract that delineates my role, how I am compensated and sets the expectations for our relationship is part of that transparency. My clients know that my fiduciary responsibility is to them and as their advisor and I don’t muddy those waters, ever. It also helps to have the most wonderful collectors who don’t speculate or flip and are grateful for the depth of experience and self-expression that collecting affords. I love being in a role where I can metaphorically hold their hand as they develop and introduce art to their lives.

Project: Chelsea Loft; Interior design: de la torre design; Photography: LSFA

1AN: So, for those collectors who are aiming to build a collection that holds both emotional resonance and long-term value, what guiding principles would you recommend? What role do you, as an advisor, play in helping them navigate that delicate intersection between heart and market?

An art advisor’s role is to do just that – distill the market and understand value-making while allowing the collectors to focus solely on the deep emotional connection. It goes without saying that you hire an art advisor to help you make “good” decisions because of the significant cost of acquisition. There are notable benchmarks I search for when looking at an artist’s bio that can help me find standouts from the hundreds of emails and offers I sift through in a day. The collectors I work with are thrilled when their collection has increased in value but that is not why they collect. I educate them about the market but give them the freedom and confidence to collect with all heart.

Project: Central Park Skyscraper; Interior design: dhd Architecture & Interior Design; Photography: Jose Manuel Alorda; Published: Galerie Magazine, January 2024

1AN: You’ve worked on residential projects at the highest level. How do you approach collaborating with interior designers to ensure the art not only complements the space but also maintains its own integrity and impact within a curated environment?

It is all about asking the right questions and with designers, it is easy to speak their language. When I am tapped by a designer to help source work for a particular project or client, I am very specific in my conversations surrounding aesthetics to be sure I know how they want the art to dialogue with the surroundings. Sometimes, designers are looking for a balanced and cohesive combination of art and interiors. Other times, they are looking for art to add another layer to a space, to find pieces with more depth that have a stronger presence than the interior. In any case, at this high level, the art is not “decoration,” I work with designers to elevate their vision through the presence of fine art.

If I am working with a collector with a major designer attached to a particular residence, I definitely like to involve the designer but at the end of the day, the collector is the one that will ultimately need to sign off on the acquisitions.  It is usually seamless and the collector has chosen to work with a designer because of their vision and execution.

In one instance, a client and a designer I work with often restored, renovated and decorated a magnificent manor house with incredible, eclectic antique furnishings. Rather than continue the trend of sourcing from the period, the collector amassed an impressive collection of challenging Contemporary Art that was impactful and daring. The result was massively successful and the juxtaposition of historical and contemporary was magical. The designer was thrilled and everyone agreed that the marriage of the two, though widely disparate, was fantastic.  

1AN: OK, but aside from residential projects, your advisory work also spans corporate and hospitality spaces. How does your curatorial strategy shift depending on the type of environment you’re sourcing art for?

When it comes to advising for a corporate or hospitality space I curate based on how the space is used. If I am selecting work for a W Hotel, for example, there is a certain level of intrigue and provocativeness that is present in my recommendations, based on the stylish brand and clientele. In contrast, if I am selecting work for a law firm, I may recommend art that is grounded, strong, contained, and current. A recent law office included some ultra-contemporary art to keep in line with their clientele that are often at the forefront of culture; portraying a vibrant firm that is up to date and “in the know”. Of course, that art wasn’t too provocative so as to incite controversy, but it wasn’t dated, for sure! Regardless of the type of environment I am sourcing for, part of being a great art advisor is knowing your client so well as to be able to interpret their personality into aesthetic choices. It is essential to have a deep understanding of the kinds of art that inspire and move them. Considering and interpreting the space where the art will hang and how that space will be used and inhabited is crucial.

Connect with Laura here.

Art Legacy Planning: Securing the Future of Your Collection

For art collectors, legacy planning is one of the most important, yet least discussed, aspects of building a collection. While many focus on acquiring beautiful works or securing investment-grade pieces, few consider what happens to their collection over time, especially after they’re no longer around to manage it. Legacy planning ensures your collection carries forward your values, tells your story, and continues to have cultural or philanthropic impact well into the future.

In this article, we explore why legacy planning matters, what collectors often overlook, and how to start the process with confidence. To better understand the nuances of this process, we requested the expertise of Nina Kong-Surtees, Founder and Chief Art Legacy Advisor of smART Advisory. With a background that blends curation, technology, and cultural stewardship, Nina helps collectors craft legacy strategies that reflect not only their taste but their vision for the future.

Why Art Legacy Planning Matters

Art collections are more than just a group of objects; they are living representations of the collector’s identity, passion, and purpose. Legacy planning offers a framework for turning a personal collection into a cultural contribution. Without thoughtful planning, even the most significant collections can lose context, fall into disrepair, or become a burden for heirs.

Art can also be a vital part of your estate. Whether it’s passed on to family, donated to an institution, or sold to fund philanthropic efforts, a plan allows you to control the narrative. It’s not just about what’s being left behind, but how.

As Nina Kong-Surtees explains, “I ask collectors to take a pause from the market lens and consider the emotional one. I begin by asking a simple but powerful question: What drew you to these works in the first place? Often, it opens up deeper stories, memories of travel, relationships they built with artists, or a desire to support a specific movement or identity. We then trace patterns in what they’ve collected over time. These aren’t just acquisitions, they’re expressions of worldview, aesthetics, and often, a quiet rebellion against the status quo. Helping collectors define their values isn’t about turning art into checkboxes, rather turning emotion into intention. Once that clarity emerges, it becomes the guiding star for their legacy.”

What Most Art Collectors Overlook

While much energy goes into acquiring art, legacy planning is often an afterthought. Critical components such as documentation, provenance, condition reports, and artist correspondence are frequently neglected. These are the elements that preserve not just the value but the historical and cultural integrity of a collection. Invisible threads like provenance and documentation are what hold a collection together. Without them, works can lose their meaning and their value.

Another critical but often overlooked area is succession planning. Who will take care of the collection? What happens if heirs aren’t interested or equipped to manage it? Planning for stewardship whether through family, institutions, or charitable foundations ensures that your intentions are carried out.

As Nina Kong-Surtees puts it, helping collectors define those values starts with understanding their personal connection to the work: “Legacy doesn’t begin at the end, it’s shaped throughout the collecting journey. I guide collectors to see their holdings not just as assets, but as a reflection of their beliefs and hopes for the future. When those intentions are clarified, they can choose pathways, be it institutional partnerships, family involvement, or public access, that feel authentic and lasting.”

Collectors sometimes assume that museums or galleries will readily accept a donation, but without the proper groundwork, condition reporting, appraisals, and an articulated curatorial rationale, institutions may decline the gift.

Nina Kong-Surtees often sees this disconnect firsthand. “One common pitfall,” she notes, “is assuming that a museum’s ‘yes’ is unconditional. Even well-intentioned gifts can be declined, redirected, or deaccessioned later if they don’t fit the institution’s evolving focus. I help collectors understand that it’s not just about offering a work, it’s about understanding what the institution values, how decisions are made, and who needs to be at the table. When collectors approach gifting with openness and patience, it shifts from a transactional mindset to one of partnership.”

Planning Tools and Art Legacy Advisors

Legacy planning isn’t a solo endeavor. It involves collaboration between estate attorneys, appraisers, art advisors, and sometimes, an art legacy advisor. While traditional art advisors may focus on acquisitions and investment potential, legacy advisors provide a more holistic approach. They collectors articulate and activate the ‘why’ behind their collection. That means integrating creative vision with practical steps whether it’s preparing for a museum loan, making a donation, or educating the next generation.

As Nina Kong-Surtees explains, collaboration is key: “Legacy planning isn’t done in a vacuum. I regularly partner with estate lawyers, tax professionals, and museum staff to make sure we’re all pulling in the same direction. My role is to keep the collector’s vision front and center while translating that vision into terms each stakeholder understands. When everyone brings their expertise to the table with shared clarity and respect, the plan becomes more resilient, and more meaningful.”

Thinking Beyond the Home

Planning for the future of your collection also means considering where it will live. Will it be donated to an institution? Loaned for exhibitions? Stored for posterity? A legacy plan can include strategic gifting, charitable donations, or even setting up a private foundation. Collectors today are exploring more dynamic possibilities, including art residencies, traveling exhibitions, and partnerships with community organizations. These models not only preserve the work but continue the collector’s mission.

Nina Kong-Surtees shares one such example: “One collector I worked with transformed part of their home into a rotating residency and discussion space, not just for artists, but for activists and educators. The idea wasn’t to build a static foundation, but to create a living platform for dialogue. The collection became the backdrop for conversations on identity, justice, and belonging. That kind of placement isn’t listed in a handbook, it emerges from understanding what the collector really wants to say with their legacy, and then building structures that make it possible.”

The Evolving Role of Women in Legacy Building

Women are playing an increasingly powerful role in shaping the future of art collecting and how collections are preserved. With a focus on inclusivity, education, and cultural impact, more women are collecting with intention and planning for the long term. Legacy planning can be especially empowering for women, helping them step into their role as cultural stewards with clarity and confidence.

Nina Kong-Surtees sees this as a powerful shift, and says “for many women I work with, legacy planning becomes a tool for visibility and voice. It’s not only about securing what they’ve built. It’s about amplifying what matters to them. I’ve seen women establish curatorial fellowships, create mentorship pipelines, and intentionally support spaces where their values, equity, access, representation, can live on. It’s a way of saying: I was here, I made an impact, and I want that impact to keep resonating.”

How to Get Started

Legacy planning doesn’t require a massive collection or a museum-worthy archive. It starts with asking the right questions:

  • What do I want my collection to say about me?
  • Who should benefit from it?
  • How can I ensure it’s preserved, understood, and appreciated?

Begin by documenting your collection thoroughly. Engage with professionals who can help with valuation, conservation, and legal planning. Most importantly, make your wishes known. Legacy planning is a long-term conversation and the earlier you start, the more options you have and the more intentional your impact can be.

Nina Kong-Surtees advises starting with simplicity, and stated “when collectors feel overwhelmed, I remind them that they don’t need all the answers at once. Start with a single conversation, with yourself. Ask: What do I want this collection to say? That one question can unlock so much clarity. From there, it’s easier to identify the right collaborators and next steps. Legacy isn’t a checklist, it’s a series of thoughtful decisions that grow from knowing your own story.”

5 Questions with Nina Kong-Surtees, Founder and Chief Art Legacy Advisor of smART Advisory

Nina Kong-Surtees has long been a go-to when it comes to legacy preservation. But the NYC-based art advisor also specializes in collection management and cultural stewardship. As the Founder of smART Advisory, she bridges the gap between artists, collectors, and institutions—helping collectors build meaningful collections that appreciate in value while inspiring future generations.

We wanted to better understand how her strategic perspective helps collectors navigate the complexities of the art market while securing their place as cultural stewards. So, we sat down for a chat with Nina and this is what we found out.


1AN: Building an art collection is a deeply personal journey. What advice do you give collectors who want their collection to reflect not just their tastes but also a lasting legacy for future generations?

Photo Credit: Eric Minh Swenson

Art collecting is both a mirror and a time capsule. I always encourage collectors to think of their collection as a living archive of values, interests, and stories. The most impactful collections go beyond aesthetics and financials—they carry the collector’s vision of the world they want to preserve or provoke. My advice is to start by defining what matters most: Is it cultural preservation? Social impact? Championing underrepresented voices? Once that foundation is clear, we build with intentionality. I help clients think about how their collection can serve as a bridge between generations, whether through museum donations, exhibitions, or archival storytelling. Legacy isn’t just what you leave behind—it’s what you stand for.

1AN: I love that! Many collectors focus on acquiring art, but clearly, legacy planning adds another layer of responsibility. What are some of the most overlooked aspects of maintaining and preserving an art collection for future generations?

Art isn’t static—it needs care, context, and contingency planning. One of the most overlooked aspects is documentation—provenance, condition reports, exhibition records, even artist correspondence. These are the invisible threads that hold a collection together over time. Without them, even the most significant works can lose context, value, or even visibility. 

Another critical element is succession planning. I work with collectors to develop stewardship strategies: Who will care for the collection? What are the long-term goals—public access, philanthropic giving, or continued private enjoyment? I also often advise setting up a dedicated foundation or working with estate attorneys and appraisers to ensure the collection’s financial and cultural legacy is protected. Future-proofing a collection means balancing preservation with access, and passion with planning.

1AN: “Future-proofing” a collection is not the first thing many think of! Although collectors are familiar with art advisors, fewer understand the role of an art legacy advisor. How does your approach differ, and what unique value do you bring to the collecting process?

While a traditional art advisor helps collectors acquire and manage works based on market knowledge and taste, my work as an art legacy advisor goes deeper—I help clients articulate and activate the why behind their collection. It’s a holistic approach that blends curation, collection management, and long-term visioning. I bring together the creative, financial, and archival aspects to build something enduring. Whether it’s preparing a collection for museum donation/exhibition, advising heirs on how to engage with inherited works, or mapping out cultural impact, my role is to ensure that the collection outlives trends and generations—while remaining deeply personal. Legacy is not just a final chapter; it’s a living and breathing entity.

Think of me as a cultural futurist—I help collectors shape how their art lives on in the world long after it leaves their walls.

1AN: That’s so important! Now, you’ve integrated business principles from tech, design, and beauty into the art world. How has this cross-industry experience influenced your approach to advising collectors and artists?

Innovation and storytelling are at the heart of every creative industry—and the art world is no exception. My experience in tech taught me how to scale systems and think about digital legacy: How do we preserve, catalog, and share collections in a way that transcends physical space? Design taught me the importance of cohesion, user experience, and spatial storytelling. And beauty—especially brand-building in that space—taught me how to translate emotion into identity. I bring all of these lenses to my work in art advising, helping clients not only build thoughtful collections but also communicate their values, support artists meaningfully, and create experiences that resonate. It’s not just about what you collect—it’s about how and why you show up in the art ecosystem.

1AN: As a member of multiple organizations that support women in the arts, how do you see the role of female collectors, curators, and advisors evolving in today’s market?  

We’re in a pivotal moment where women are not only shaping the narrative—they’re leading it. Female collectors are investing with conviction, supporting overlooked artists, and building more inclusive legacies. Female curators are rewriting institutional priorities. And as advisors, we’re championing transparency, collaboration, and long-term impact. I see the rise of a new kind of collector—one who is values-driven, community-minded, and fearless in forging new paths. Organizations that uplift women in the arts are essential in sustaining this momentum. I’m constantly inspired by the women I work alongside and advise—they’re redefining what power and presence look like in the art world. And we’re just getting started.

Connect with Nina Kong-Surtees here!

The Changing Landscape of Art: When Fine Meets Decorative

Far from being secondary, the decorative arts, ceramics, textiles, woodwork, and furniture, were once considered among the most prestigious forms of artistic expression. As Natasha Schlesinger, art historian, curator, and advisor, notes “before the Industrial Revolution, decorative arts had comparable or even higher value than paintings and sculptures.”

Examples of this abound, from the exquisite intarsia work of the 15th-century Gubbio Studiolo, commissioned by Duke Federico da Montefeltro and now housed in the Met, to the richly woven tapestries that outvalued all other art forms during the Medieval and Renaissance periods. In 17th- and 18th-century France, entire royal workshops like the Gobelins Manufactory were established to produce furniture and tapestries for the monarchy, and famed painters like François Boucher lent their talents to designing upholstery and porcelain for Madame de Pompadour and the Sèvres Manufactory. German cabinetmakers such as Georges Jacob and Adam Weisweiler crafted exquisite lacquer- and porcelain-adorned furniture for Queen Marie Antoinette, works that were as treasured as any painting.

It wasn’t until the 19th century, with the rise of industrial manufacturing and the dissolution of the French guild system, that the value of these art forms began to decline. “Furniture, textile, and ceramic arts diminished in value and quality,” Schlesinger explains, “elevating the status of painters and sculptors above the makers of other disciplines.” This shift marked the beginning of a long-standing division between so-called “fine” and “decorative” arts, which continued through much of the 20th century, with brief exceptions such as the Bauhaus movement that sought to bridge the gap.

Today, however, that divide is breaking down. In the 21st century, artists, collectors, and institutions are once again embracing materials and practices long relegated to the margins. “We can, in fact, see a blurring of the boundaries between fine and decorative arts,” Schlesinger observes, “and the return to materials like ceramics, fiber, and wood to the mainstream of art.”

This renewed appreciation is reshaping how we define artistic value and cultural significance. Museum exhibitions and private collections alike are re-evaluating the role of functional art, placing craftsmanship, materiality, and design at the forefront of artistic discourse. What was once dismissed as ornamental or utilitarian is now commanding center stage and rightfully so.

The Contemporary Shift: Breaking Down Artistic Barriers

In recent decades, contemporary artists, curators, and collectors have begun dismantling the barriers between fine and decorative arts. Textile arts, ceramics, and furniture design are viewed as integral components of the broader artistic landscape. Several key trends have contributed to this shift:

1. The Elevation of Textile and Fiber Arts

Major institutions like MoMA, Tate Modern, and the Whitney Museum have hosted exhibitions showcasing fiber artists, and contemporary creators such as Sheila Hicks, Faith Ringgold, and El Anatsui are celebrated for their innovative use of textiles.

Collectors and museums are increasingly valuing textile works for their material complexity and cultural narratives. Quilts, tapestries, and woven installations now command attention in auction houses like Sotheby’s and Christie’s,

2. The Resurgence of Ceramic and Functional Art

Ceramics are a powerful and expressive medium at the forefront of contemporary artistic practice. Clay has become a site of innovation, storytelling, and cultural commentary. Artists such as Edmund de Waal, Takuro Kuwata, and Magdalene Odundo are redefining the potential of ceramics, creating sculptural works that engage with form, materiality, and narrative on a conceptual level.

Major galleries and international art fairs including Art Basel and Frieze are increasingly showcasing ceramic works alongside painting, photography, and sculpture, affirming their place in the broader art discourse. Collectors, too, are embracing the medium’s unique ability to bridge functionality with high aesthetic value.

Natasha Schlesinger points to a pivotal moment in this cultural shift. “One of the most important moments for ceramics that has emerged to solidify its standing in contemporary art was the nomination of the ceramicist Simone Leigh to represent the USA in the 2022 Venice Biennale.” Leigh’s groundbreaking work brought unprecedented visibility to ceramics as a central mode of artistic expression on the world stage.

A new generation of ceramic artists is also capturing the attention of museums, curators, and collectors alike. Standouts include Woody De Othello, Stephanie Temma Hier, Jessica Stoller, Rose B. Simpson, and Brie Ruais, each using clay to explore identity, body, history, and space in bold, compelling ways. Together, their work underscores a larger transformation: ceramics are reshaping the future of contemporary art.

3. The Influence of Cross-Disciplinary Artists

Today’s creative landscape is increasingly shaped by artists who defy the traditional boundaries between fine and decorative arts. These practitioners operate across disciplines, blending sculpture with furniture, craft with conceptualism, utility with symbolism, challenging conventional classifications and redefining what art can be.

Designers such as Kelly Wearstler and India Mahdavi seamlessly merge function and form, producing interiors and objects that occupy the space between art and design. Meanwhile, artists like Olafur Eliasson and Ai Weiwei regularly incorporate traditional craft techniques, glass-blowing, basket weaving, porcelain, in their large-scale installations, elevating material processes into the realm of high contemporary art.

“The artistic value of an object is no longer determined by whether it is functional or ornamental,” Natasha Schlesinger notes. “It’s about the ideas, materials, and craftsmanship behind it.”

She also highlights artist Rashid Johnson as a particularly compelling example of this boundary-blurring approach. Known for his richly layered work across painting, sculpture, ceramics, video, and installation, Johnson embodies the multidisciplinary spirit of contemporary practice. His upcoming retrospective at the Guggenheim Museum further cements his status as a major voice in the evolution of cross-medium artistic expression.

The Role of Museums and Exhibitions in Redefining Art Categories

As the divide between fine and decorative arts continues to dissolve, museums and galleries are rethinking how they present and contextualize art. Leading institutions such as the Metropolitan Museum of Art, the Victoria & Albert Museum, and the Getty are increasingly spotlighting decorative and textile arts—not as peripheral, but as central to major exhibitions.

One striking example is the Monstrous Beauty: A Feminist Revision of Chinoiserie, a newly opened exhibition at the Metropolitan Museum of Art. As Natasha Schlesinger points out, the show “focuses on porcelain and its history, pairing historic pieces with works by contemporary artists,” offering a critical lens on both decorative art traditions and the colonial narratives often embedded within them. It’s a vivid illustration of how curators are using decorative media not just to celebrate beauty, but to interrogate power, identity, and history.

This institutional reframing is echoed in the commercial sphere, where the worlds of luxury design and contemporary art continue to intersect. High-profile collaborations such as Louis Vuitton’s partnerships with Yayoi Kusama and Jeff Koons challenge rigid definitions of fine versus decorative art. These projects position artist-designed fashion and accessories as legitimate cultural production, blurring the lines between wearable design, collectable object, and artistic statement.

Together, these shifts reflect a cultural realignment, one that values the tactile, the crafted, and the ornamental as integral to the future of art.

The Market Impact: Growing Interest in Decorative and Textile Arts

The growing visibility of decorative and textile arts in museums and galleries is mirrored by a major shift in the art market. Auction houses like Sotheby’s and Christie’s have expanded their offerings to include fiber arts, ceramics, and contemporary furniture design, categories once considered secondary. These mediums are achieving record-breaking sales, signaling a surge in collector interest and an overdue reassessment of their cultural and financial value.

Textile-based works and ceramic sculptures are no longer niche acquisitions. They are commanding serious attention and investment. Artists such as Sheila Hicks, Olga de Amaral, Barbara Chase-Riboud, Judy Chicago, and Faith Ringgold have seen their works fetch impressive prices at auction, with collectors and institutions competing for pieces that blend historical resonance, technical mastery, and material innovation.

This momentum reflects a broader shift in the market, one that acknowledges the artistic significance of non-traditional materials and the conceptual depth of mediums like fiber, clay, and wood. Collectors are increasingly drawn to artists whose practices span fine and decorative arts, recognizing the richness and relevance of works.

What This Means for Collectors and Art Enthusiasts

For collectors, the breakdown of material boundaries offers exciting opportunities to build more dynamic and diverse collections. Instead of focusing solely on paintings or sculptures, collectors can explore textile arts, ceramics, and contemporary design objects that offer equal artistic merit.

When collecting decorative and textile arts, consider the following:

  • Provenance and Artist Recognition – Look for works by artists with strong reputations in both fine and decorative art circles.
  • Material Innovation – Many contemporary artists experiment with materials, pushing the boundaries of traditional mediums.
  • Historical and Cultural Significance – Textile and decorative arts often carry deep historical and cultural narratives, making them compelling additions to a collection.
  • Curatorial Integration – Think about how these pieces interact with existing fine art pieces in a collection. Mixing mediums can create a more engaging and layered aesthetic.

Conclusion: A Future Without Boundaries

The blurring of boundaries between fine and decorative arts is reshaping the art world and expanding our understanding of artistic value. As textile arts, ceramics, and design objects gain recognition in fine art spaces, collectors, curators, and artists alike are embracing a more inclusive, multidisciplinary approach to creativity.

In this evolving landscape, the question is no longer whether an object is fine or decorative, but rather how it engages with viewers, materials, and artistic expression. The future of art lies in its ability to transcend labels, proving that beauty, craftsmanship, and concept can exist seamlessly across all mediums.


Looking to invest in textile or decorative arts? Explore upcoming auctions, museum exhibitions, and contemporary artists pushing the boundaries of fine and applied arts.

5 Questions with Natasha Schlesinger, Founder & Chief Curator, Artmuse

Our radar is always open for professional women in leadership positions in the visual arts. So, it’s no wonder Natasha Schlesinger landed on it. She is an award-winning art historian, art advisor and curator with a start in working at art galleries in New York and London. She continued as a specialist at Christie’s auction house in New York and has since lectured both at Christie’s and Sotheby’s.

Natasha founded Artmuse to provide art guidance, curation and advisory services to private and corporate clients as well as collaborations with brands. She has served as the Art Curator of The Surrey Hotel where she was instrumental in conceiving and curating successful exhibitions connecting The Surrey’s own permanent art collection to the most relevant themes in contemporary art. And having worked in the art field for over 25 years, naturally, we determined there’s so much yet to know about Natasha. Here’s what we found out…


1AN: Let’s start from the beginning. Your career began in European furniture and decorative arts before transitioning into contemporary art advisory and curation. How has your background in historical art forms influenced your approach to contemporary collecting and curation?

Even though I would never have devised a plan for myself to study pre-20th century art forms and history only to go on to become a contemporary art advisor and curator, my background has given me the kind of depth of knowledge that is impossible to obtain if only focusing on modern and contemporary art. In addition, contemporary art today is in a very dynamic conversation with the masters of the past and it is imperative for an art advisor to understand that and to educate the general public and collectors alike so that their collecting choices become more interesting and mindful.

1AN: Speaking of interesting and mindful collections, you are co-curating an exhibition this summer at the Southampton Arts Center, featuring Christine Mack’s private collection. How do you approach curating a private collection for public viewing, and what excites you most about this particular project?

This is a first time that I will be able to partake in presenting a collection I helped to build to the public and it is indeed a very exciting prospect. But, as with any public curation, this is not just about putting as many artworks on display as possible, it is about telling a story, a point of view that best reflects and represents the collector who inspired the exhibition. I am working with the South Hamptons Arts Center curator and with Christine Mack to come up with the best way to lay out the art, to create groupings that speak to one another and reinforce each other. Because the collection is so focused on emerging artists and, in particular, on women artists, we will of course emphasize that. It is a very exciting project. It is also wonderful, because we begin with Christine’s mother-in-law Phyllis Mack, who began collecting in the 80s and has directly inspired Christine’s own collecting passion.  

1AN: So, how do you balance your curatorial projects with your work as an advisor to private and corporate collectors? Do you find that these roles influence and enrich one another?

Being an advisor is also being a curator of sorts to each and every client. It is always about building a story through art, responding to each individual collector’s taste, budget, space aesthetic and other factors. I love that each project offers a new and unique approach for my advisory and that is where my curatorial experience and expertise comes in handy. I also have a guidance program, where I take collector groups around to galleries and museums so there is an educational component that also comes to play a role for what I do. All of these facets intertwine to give me a broader and more enriched perspective of contemporary art and of my clients.  

1AN: You are currently producing ArtMuse the Series with your husband, filmmaker Adam Schlesinger. How has this project allowed you to explore your expertise from a fresh perspective, and what do you hope audiences will take away from the series?

Yes, this is my newest project and I am so excited about it! I have conceived and am now in the midst of producing this new Art series with my husband, who is an award-winning documentary filmmaker. We have filmed at artists’ studios and galleries. It’s a behind-the-scenes look at the artists’ creative process and an informal, unscripted opportunity to take viewers through current art shows at galleries in New York. We would like to keep developing the concept further and hope that viewers who cannot visit galleries or artists’ studios in person will tune in and follow us and enjoy the viewing experience. We would love for it to be picked up by a larger program and to develop it further.  

1AN: We would love to see that too! With over 25 years in the art world, what emerging trends excite you the most in terms of collecting, curation, and the broader evolution of the art market? 

There are so many exciting trends going on right now and for the past 5-10 years.  I will try and name just two that I am interested in and am encouraging others to reflect upon. One, of course, is the role of women artists in the contemporary art world. Women artists now make up an ever-growing percentage on the contemporary arena. From young, emerging women artists to re-assessed or re-discovered women artists overlooked in their own time, the time is ripe for women artists to be seen on par with their male counterparts, for their prices to equal those of the men and for a much deeper representation of women artists at institutions not just private collections. Another welcome evolution of the contemporary art world has been the blurring of any material boundaries separating the fine from the decorative fields. It is notable that even the most blue-chip mega galleries now represent artists working across many disciplines and mediums that now include ceramics, textiles, and glass.  


Connect with Natasha here!

5 Questions with Art Advisor & Podcast Host, Adam Green

As fans of the ArtTactic Podcast, we figured it was finally time to get to know the man behind all those interviews. Aside from hosting the Podcast, we also know him as the founder of Adam Green Art Advisory, offering comprehensive, tailored services to support collectors at every stage of their journey. But with more than 15 years of experience in the art world, there is surely so much more to learn about Adam.

So now, after years of listening to him interview influential art market figures on everything from general topics about the global art industry to art investing, it’s his turn to be interviewed.


 1AN: Your career began at Christie’s before launching your own advisory firm. What insights from your time at the auction house have shaped your approach to advising collectors today?

Adam Green: My time at Christie’s was foundational in shaping how I approach art advising today. Working at one of the world’s leading auction houses for nearly a decade provided an unparalleled education. I gained firsthand experience analyzing market trends and navigating the complexities of pricing, demand, and collector behavior. Being immersed in this environment sharpened my ability to assess market conditions, identify opportunities, and strategically guide acquisitions and sales.

One of the most valuable aspects of my time at Christie’s was learning how to operate within the art market in a professional and ethical way. The art market is largely unregulated, which means that standards and best practices can vary widely. However, at Christie’s, I was trained to prioritize transparency, due diligence, and integrity. This foundation has been invaluable in my own advisory practice, ensuring that my clients acquire great works with confidence and clarity. If any potential issues arise, I am able to identify and address them before they become a problem.

Another crucial aspect of working at an auction house was the opportunity to build relationships with a vast network of individuals across the industry. An auction house is one of the largest employers in the art world, and many of my former colleagues have since gone on to make significant contributions across the industry. Because of this, I now have an extensive network that keeps me deeply connected within the art market. These relationships are essential in my role as an advisor, whether I am sourcing works for clients, conducting due diligence, or staying ahead of market trends.

Ultimately, my experience at Christie’s gave me both the market expertise and the ethical framework to operate at the highest level. I take pride in working hard, being strategic, and advising clients in a way that aligns with their goals while upholding the standards I learned at one of the most respected institutions in the industry.

1AN: Speaking of aligning clients with their collecting goals, you specialize in sourcing investment-quality post-war and contemporary art. How do you guide collectors in striking the right balance between acquiring works for financial appreciation versus personal passion?

Adam Green: I help clients acquire artworks for their collections in three key ways. First, I facilitate acquisitions on the primary market, leveraging my relationships with galleries to secure high-quality examples by artists we are interested in. Second, I broker private transactions, utilizing my network to identify and secure examples that are not publicly available for sale. Third, I assist clients in acquiring works at auction, advising them on bidding strategies, valuations, and how to approach competitive sales effectively. In each case, I work collaboratively with my clients, evaluating the quality of each work within the artist’s practice and considering how it fits within their collection.

When it comes to balancing personal passion with investment potential, all of my clients care about both. Given the financial scale of these acquisitions, it is important to ensure that the work holds real value. This involves assessing demand, understanding the trajectory of the artist’s career, and ensuring that their market is supported by strong institutional and collector interest. I consider several factors, including whether museum curators are engaged with the artist’s work, whether the artist’s gallery is managing their career effectively to ensure long-term success, and whether respected collectors are invested in their market.

At the same time, my clients collect because they are passionate about art. They enjoy living with the works they acquire and many of my clients take great pleasure in engaging with the artists they collect, supporting their careers, and building meaningful relationships with galleries. They also appreciate the experience of attending openings, fairs, and museum exhibitions. Collecting is not just a financial endeavor for them, but rather a deeply rewarding experience that allows them to participate in and contribute to the cultural conversation. My role is to help them navigate this world with confidence, ensuring that they acquire works that align with their collecting goals while also making informed and strategic decisions.

1AN: Makes perfect sense! And how about this shift with growing access to online platforms and direct sales from artists? How has this affected the value of an art advisor, if at all? If your role has evolved as a result, please explain how.  

Adam Green: The rise of online platforms, including social media like Instagram and various ecommerce websites, has been beneficial to the art world. Historically, the art market has been opaque and difficult to access. Now, with so much visibility online, the market has become far more accessible, particularly for newer collectors. Also, collectors are able to educate themselves more easily by engaging with a vast amount of art digitally. While nothing compares to the experience of seeing art in person, the ability to discover and follow artists, track trends, and engage with artists from anywhere in the world has transformed how people collect.

As an advisor, this shift has enhanced my role rather than diminished its value. My process with my clients is very collaborative and with collectors having greater exposure to art through social media and online platforms, many of my clients share discoveries with me, whether it is an artist they came across or a work they find compelling. My role has evolved to help filter and contextualize this wealth of information, ensuring that my clients focus on the right opportunities, assess quality effectively, and acquire works that align with their collections.

Regarding direct acquisitions from artists, I typically do not acquire works directly from artists. While there are occasional exceptions, such as working with artists who are not yet represented or who are in transition between representation, the vast majority of the artists I pursue work with one or, in many cases, multiple galleries. These artists rely on their galleries to manage their sales, relationships with collectors, and long-term career development.

1AN: OK, I also wanted to ask you about the ArtTactic Podcast. As the host, you’ve had in-depth conversations with key players across the industry. What are the most compelling trends shaping the post-war and contemporary art market right now?

Adam Green: I have been hosting the ArtTactic Podcast since 2009, making it one of the longest-running podcasts dedicated to the art market. My interest in podcasts began while I was studying at the Sotheby’s Institute of Art in London in 2007. Living abroad, I relied on podcasts to stay updated on American sports. When I entered the art market professionally in 2008, in the midst of a recession, I wanted deeper conversations with industry professionals, beyond the short, self-serving quotes often found in news articles. This led me to launch the ArtTactic Podcast, where I have since interviewed thousands of figures across the art world, including gallerists, artists, curators, and auction house executives.

One of the most significant trends shaping the market today is the impact of online platforms, particularly Instagram. Social media has made the art world more accessible, transforming how collectors discover and engage with art while also influencing how artists present themselves and their work. Another major conversation in the industry is the debate around art fairs. The growing number of fairs has led to increasing discussions about their necessity and sustainability. While fairs remain critical for galleries to connect with collectors, the financial and logistical burdens have caused galleries to be more selective about which fairs they participate in. Another trend over the past several years is the art market’s expanding geographic reach. New markets in India, China, Japan, Saudi Arabia, and others are emerging as key players. These regions are investing heavily in museums, biennials, and fairs, attracting international galleries and collectors while strengthening their own local art scenes.

1AN: Clearly, you’ve built ArtTactic into a leading platform for art market discussions. How has hosting the podcast influenced your work as an advisor, and what have been some of the most surprising insights from your interviews?

Adam Green: Hosting the ArtTactic Podcast has had a profound impact on my work as an art advisor. Over the years, I have developed relationships with a wide range of people in the art world, both through my guests and listeners. My guests, including gallerists, artists, curators, collectors, and auction house executives, have provided valuable insights that inform how I help my clients navigate the market. Beyond my guests, the podcast has allowed me to connect with listeners from around the world, including collectors, industry professionals, artists, and enthusiasts.

Additionally, hosting the podcast has helped establish me as a knowledgeable voice in the art market. While that was never my original intent, these conversations have contributed to my visibility as an advisor and strengthened my brand. The podcast has allowed me to engage with the broader art community and build trust with collectors and industry professionals who value expertise and transparency.

One of the most surprising insights I have taken away from these conversations is how much the art market is still built on relationships. Despite advances in technology and data, personal connections and trust remain at the core of how the industry operates. Ultimately, hosting the podcast has reinforced the importance of staying engaged with the broader art ecosystem. It has allowed me to maintain strong relationships, stay ahead of market developments, and ensure that I bring both expertise and a broad perspective to my clients.

 

Connect with Adam Green here!

The Globalization of Art Markets: Emerging Powerhouses in Asia and the Middle East

The global art market is no longer dominated solely by traditional power centers like New York, London, and Paris. New regions including India, China, Japan, Saudi Arabia, and others are stepping onto the world stage as major players, thanks to significant investment in cultural infrastructure. These countries are building museums, launching biennials, and expanding art fairs that draw international galleries and collectors, while fostering robust local art scenes.

The Rise of Asia in the Global Art Market

Asia’s presence in the art world has surged over the past decade. Economic growth, combined with national pride and global ambitions, has motivated countries like China and Japan to heavily invest in the arts. As a result, these countries are becoming cultural destinations in their own right.

China’s Cultural Renaissance

China leads the way with a thriving art ecosystem. Cities like Beijing and Shanghai are now home to world-class institutions, including the Ullens Center for Contemporary Art and the Power Station of Art. With the government’s focus on building cultural “soft power,” China has consistently ranked as one of the top three global art markets. Its auction houses, such as China Guardian and Poly Auction, are now direct competitors to Western institutions.

Japan’s Art Market Resurgence

Japan’s art market has made a notable comeback, growing 11% since 2019, outpacing global averages. This resurgence is fueled by contemporary artists like Yayoi Kusama and the success of events like Art Fair Tokyo. Japan is also benefiting from a shift in regional buying power, with more Asian collectors investing in domestic and international art.

India’s Emerging Art Scene

India’s modern and contemporary art scene is expanding rapidly. Initiatives like the India Art Fair and the Kochi-Muziris Biennale are not only attracting international attention but also helping Indian collectors and artists gain a stronger foothold on the world stage. Indian modernists such as M.F. Husain and contemporary talents like Bharti Kher are fetching increasing sums at auctions.

Saudi Arabia’s Bold Cultural Vision

Saudi Arabia is making headlines with its ambitious Vision 2030 plan, which includes investing billions into arts and culture. The Kingdom has already launched the Jeddah Islamic Arts Biennale and Desert X AlUla, attracting global institutions like Christie’s and Sotheby’s to the region. Saudi’s push to become a cultural hub is driving collector interest and reshaping the Middle Eastern art market.

The Proliferation of Biennials, Art Fairs & International Galleries

Biennials and art fairs act as cultural and economic catalysts. Events like the Gwangju Biennale (South Korea), Art Basel Hong Kong, and Abu Dhabi Art Fair bring together international curators, galleries, and collectors. These platforms have helped local artists from emerging markets access global networks and buyers.

Major Western galleries like Gagosian and Pace are setting up outposts in cities such as Seoul and Hong Kong. This trend not only validates the importance of these markets but also fosters collaboration between international dealers and local artists.

Public-private partnerships are driving much of this growth. Governments are building museums and public art programs, while private collectors are establishing foundations and exhibition spaces that elevate their country’s cultural profile.

Shifting Collector Demographics

Emerging markets are fueling the rise of a dynamic and diverse new wave of collectors. Many of these individuals come from younger generations, Millennials and Gen Z, who are tech-savvy, entrepreneurial, and globally connected. Unlike traditional collectors who often focus on blue-chip or historical works, these new buyers are more inclined to support contemporary, experimental, and digital art, including NFTs and other blockchain-based works.

In countries like China, India, and Saudi Arabia, a growing middle and upper-middle class is channeling newfound wealth into art acquisition. These collectors often use online platforms and social media to discover and purchase artworks, giving rise to a more democratized and borderless art market. Their influence is shaping both global trends and local markets, pushing galleries and auction houses to diversify their offerings and marketing strategies.

Additionally, these collectors are increasingly conscious of social, political, and environmental issues, favoring works that align with their values and cultural identity. This demographic shift is fostering a demand for artists who tackle topics like sustainability, identity, and social justice, further broadening the scope of what is considered desirable and valuable in the global art market.

Final Thoughts

The globalization of the art market is redefining where cultural influence resides. Emerging regions are not just following trends, they’re setting them. As art collectors and professionals look to navigate these shifts, staying informed about developments in Asia and the Middle East is crucial.

The Transformative Power of Art in Dental & Medical Offices

Art has long been celebrated for its aesthetic and emotional impact. In dental and medical offices, art serves more than a decorative role. It fosters healing, reduces anxiety, and enhances the patient experience. This transformative power is rooted in how art interacts with human psychology, contributing to a calming and supportive environment.

Why Art Matters in Dental & Medical Settings

The sterile and clinical nature of healthcare environments can increase patient stress. Introducing art into these spaces creates a welcoming atmosphere and can alleviate patient anxiety. Joanne Cohen, a dedicated arts advocate, curator, collector, advisor, and former executive director of the Art Program at Cleveland Clinic  and a key member of Museum Exchange, emphasizes the profound impact of art in medical settings.

“Various studies have shown that art in the healthcare setting has a positive impact on mood, stress, and comfort levels,” says Cohen. “At Cleveland Clinic, my colleagues in the Art Program authored a study published in the HERD Journal, demonstrating that art significantly improved patient experiences.”

The Psychological Benefits of Art

Anxiety is common among patients. Visual stimuli such as calming landscapes, abstract designs, or nature photography can help reduce fear and stress. Art encourages positive emotional responses, fostering a tranquil setting that supports both mental and physical well-being.

According to Cohen, “In the study conducted at Cleveland Clinic with 826 qualified respondents, 72% of respondents reported that their mood was somewhat or significantly improved by the art collection. Patients staying for two to three days reported even higher levels of improvement, reaching 91%.”

Art in dental and medical spaces offers numerous advantages:

  • Stress Reduction: Soothing imagery helps lower anxiety levels.
  • Enhanced Patient Experience: Beautiful environments improve patient satisfaction.
  • Positive Distractions: Art diverts attention from medical procedures.
  • Staff Well-being: Aesthetically pleasing spaces boost morale and productivity among healthcare professionals.

Cohen further explains that specific patient groups, including those with PTSD, Generalized Anxiety, and Breast Cancer, found art especially beneficial. “The highest positive response came from the PTSD group, where 81% reported improvements in mood, stress, and comfort levels due to the art collection.”

How Art Enhances Healing Environments

Research indicates that art can influence healing by reducing cortisol levels and improving mood. Patients surrounded by comforting visuals often report faster recovery rates and lower pain perception. Art engages the mind, offering mental escapes during stressful dental and medical visits and stays.

“Of the qualified respondents at Cleveland Clinic, 39% said that the art affected their comfort or pain level, with the highest positive responses among those with PTSD, Osteoarthritis, and Generalized Anxiety,” Cohen notes. Additionally, 78% of all respondents stated that their overall impression of the clinic was positively impacted by the presence of art.

When selecting art for healthcare environments, consider pieces that evoke calmness and positivity. Nature-themed artwork, abstract designs with gentle colors, and culturally sensitive pieces are ideal. Avoid chaotic or overly stimulating visuals that might provoke discomfort.

Art Styles That Work Well in Dental & Medical Settings

  • Nature Landscapes: Forests, oceans, and serene outdoor scenes promote relaxation.
  • Abstract Art: Soft color palettes and fluid shapes encourage a peaceful mindset.
  • Photography: High-quality images of nature or urban tranquility can be soothing.
  • Local Art: Featuring local artists fosters community connection and cultural relevance.

Many healthcare facilities report positive outcomes from art integration. For example, pediatric clinics featuring colorful murals experience reduced anxiety in young patients. Dental offices with serene landscape photography see improved patient feedback on comfort levels.

The Role of Color Psychology in Healthcare Art

  • Blues and Greens: Promote calmness and reduce stress.
  • Warm Neutrals: Create a cozy, welcoming environment.
  • Soft Yellows: Uplift moods without overwhelming the senses.

Choosing the right color palette enhances the therapeutic effect of the artwork.

Art as a Conversation Starter

Artwork in healthcare offices and facilities often sparks conversations, helping build rapport between healthcare providers and patients. This humanizes the clinical experience, creating connections that contribute to patient trust and comfort.

Investing in art can also have economic benefits. Enhanced patient satisfaction can lead to positive reviews and increased referrals. A well-designed space reflects professionalism, potentially attracting more clientele and boosting retention rates.

Future Trends: Digital and Interactive Art in Healthcare Offices

Emerging trends include digital art installations and interactive pieces. Digital screens can display rotating art collections, while interactive elements engage patients, especially in pediatric settings. This dynamic approach keeps environments stimulating and modern.

Art as a Healing Partner

Art is more than decoration; it’s a vital element in healthcare environments. Its ability to comfort, inspire, and heal makes it an essential consideration for medical and dental offices aiming to enhance patient care. Thoughtful art integration transforms clinical spaces into welcoming sanctuaries that support well-being for both patients and staff.

“61% of all respondents in our study said that viewing the art collection at Cleveland Clinic improved their overall satisfaction with their experience,” Cohen highlights. “For those with PTSD and Generalized Anxiety, that number rose to about 90%.”

By embracing the power of art, healthcare providers can create environments that nurture the mind and body, proving that art truly is a powerful partner in the journey toward health and healing.

Toronto’s Top Art Advisors: The Experts Shaping Collections and Legacies

Toronto’s art scene is thriving, and its thanks in no small part to art advisors like Kelly Juhasz, Sharon London Liss, Marla Wasser, Laura Mann and Katlin Rogers. Whether you’re a seasoned collector looking to refine your collection, a first-time buyer dipping your toes into the market, or someone planning the legacy of an art estate, these five Toronto art advisors are the ones you want by your side!

Their expertise doesn’t just stop at market knowledge. It’s their passion for connecting people with meaningful works of art, their dedication to preserving cultural legacies and their ability to guide collectors with both care and confidence. If you’re lucky enough to work with one of them, you’ll quickly understand why they’re trusted by collectors, estates and institutions alike.

[[top5experts]]

Step Into the Art World with Confidence

Aspiring art advisors and collectors seeking expert guidance can look to these professionals, who exemplify the knowledge, passion, and dedication that define excellence in the field. At One Art Nation, we’re committed to nurturing the next generation of art advisors and connecting collectors with trusted experts. Explore our Art Advisory programs to gain the skills you need to thrive in this dynamic industry—or to find the perfect advisor to help you navigate the art world with confidence and creativity. The art world is waiting, and we’re here to help you step into it.

How Wildfires Are Changing the Way We Collect Art

The Devastation of Wildfires on the Art World in Los Angeles

Wildfires have once again swept through Los Angeles, leaving a trail of destruction in their wake. This time, the damage extends beyond homes and natural landscapes, touching the art world in deeply unsettling ways. Galleries, museums, and private collectors have all been affected, raising urgent questions about how to protect cherished artworks in the face of such unpredictable disasters.

How Are Art Museums and Galleries Coping with Wildfires?

Institutions in Los Angeles, home to world-renowned museums and galleries, have not been spared. Some have faced temporary closures due to smoke damage and power outages. Others have had to evacuate priceless collections to safer locations—a monumental task requiring coordination, expertise, and immense care. For instance, The Getty Center, known for its fire-resistant architecture, became a focal point of attention, showcasing how design can protect cultural assets.

Why Wildfires Are a Wake-Up Call for Collectors

For private collectors, these events serve as a wake-up call. Many are now re-evaluating their preparedness:

  • Storage Conditions: Are your pieces stored in a fire-resistant environment?
  • Insurance Coverage: Does your policy adequately reflect the value of your collection?
  • Emergency Plans: Do you have a strategy to quickly move or protect your artworks?

These are questions that every collector should be asking, not just in wildfire-prone areas but anywhere climate-related disasters could strike.

Art in the Crosshairs of Climate Disasters

The recent wildfires have reminded us that art, while timeless in spirit, is often fragile in form. For collectors, these fires are a stark reminder of the vulnerability of their pieces. From paintings and sculptures to rare artifacts, the risk is real and growing. Beyond the physical damage, there is also the emotional toll—seeing a treasured collection reduced to ash is heartbreaking.

The Emotional Toll of on Art Lovers

Art often holds deep personal meaning. It’s not just about the monetary value; it’s about the memories, stories, and emotions tied to each piece. The loss of art in a wildfire can feel like losing a part of oneself. This emotional impact is something we must acknowledge as we discuss the practical steps to safeguard collections.

What Can Be Done to Protect Art Against Wildfires?

While no plan is foolproof, there are ways to mitigate the risks:

  1. Invest in Fire-Resistant Storage: Fireproof safes or climate-controlled vaults are essential for safeguarding smaller and more fragile pieces.
  2. Upgrade Security Systems: Advanced systems can monitor for smoke, temperature changes, and other early warning signs.
  3. Digital Backups: Document your collection thoroughly. High-resolution photographs, receipts, and detailed records can be invaluable for insurance claims or restoration efforts.
  4. Work With Experts: Consult art preservationists, climate risk consultants, and insurance specialists to develop a comprehensive protection plan.

Real Stories: Lessons From Past Disasters

The art world has faced similar challenges before. During Hurricane Sandy, for example, many galleries in New York’s Chelsea district experienced devastating flooding. Some institutions learned the hard way about the importance of elevated storage and digital backups. These lessons are now shaping how galleries and collectors respond to future disasters, including wildfires.

The Role of Community Support

One silver lining in these difficult times has been the outpouring of support from the art community. Galleries have offered temporary storage to at-risk collections, while organizations like CERF+ (Craft Emergency Relief Fund) have stepped in to provide financial and logistical assistance. These efforts show the strength and solidarity of the art world in the face of adversity.

Long-Term Solutions for Art Protection

The wildfires in Los Angeles have highlighted a broader trend: the intersection of art and climate change. To protect art in the long term, both collectors and institutions need to think beyond immediate measures:

  • Invest in Resilient Infrastructure: Fire-resistant materials, better ventilation systems, and sustainable energy sources can mitigate risks.
  • Develop Collaborative Networks: Regional coalitions of galleries and collectors can pool resources for emergency response.
  • Support Research and Advocacy: Funding research into climate-resilient preservation techniques will benefit the entire art community.

Art as a Beacon of Hope

As we process the impact of the recent wildfires, it’s important to approach the situation with both compassion and action. For those directly affected, the path to recovery will take time and support. For the broader community, now is the time to reflect, learn, and prepare.

Even in the aftermath of devastation, art continues to inspire and unite us. It’s a testament to human creativity and resilience. By taking steps to protect our collections and supporting those affected, we ensure that art remains a vital part of our lives—a beacon of hope in even the darkest times.


5 Questions with Sharon London Liss, Private Dealer and Advisor

For over 40 years, Sharon London Liss has been a trusted advisor in the art world, bridging the gap between collectors, institutions, and the evolving art market. As the founder of Sharon London Liss Inc., her work encompasses an impressive spectrum—helping private collectors refine their collections, advising corporate and institutional clients, and facilitating significant acquisitions and sales.

In this conversation, we delve into Sharon’s approach to client relationships, her perspective on balancing investment potential with personal taste, and her insights on the evolving role of Canadian art on the global stage. With a deep commitment to integrity and a career marked by unforgettable milestones, Sharon’s expertise continues to resonate across the art world.


1AN: With such a wide range of clients, from corporate collections to museums, how do you tailor your advisory services to meet the unique needs of each?

Sharon London Liss: Every client – whether private, corporate, institutional, or legal – has my undivided attention. Sharon London Liss Inc offers a broad range of advisory services. What may begin as a single purchase can evolve over the years to expanded acquisitions, insurance appraisals, estate planning, or determining the best manner in which to sell/donate. When I undertake a client it is with the understanding that this will become a long-term relationship, built on mutual trust and integrity.

1AN: I’m sure that’s very much appreciated. So, how do you advise collectors who are looking to invest in art while also building a collection that reflects their personal taste and identity?

Sharon London Liss: I always tell a client who is looking to “invest” that there is no crystal ball. I thoroughly research an artist and their market, and it is armed with the best information at the time that I will encourage a purchase. However, I always ensure that the piece is something that the client truly enjoys, because nobody can predict the future.

Knowing that a piece may have been purchased with an eye to investment, I continue to monitor the artist’s market. At an appropriate time, I advise the client regarding propitious timing to sell.

1AN: What’s been one of your favorite sales or acquisitions, and what made it particularly memorable for you?

Sharon London Liss: A client was referred to me by one of Canada’s major institutions. They owned a painting, received by descent, that somebody thought might be significant. I was asked to assess value and authenticity. Within a very short time, I determined that the piece was both enormously valuable and included in the artist’s archive. The owner asked me to sell this on their behalf. I identified the best options and, together, we made the decision to sell the piece privately. The sale was life-changing for the owner! I continue to receive thank you notes.

This was particularly memorable but there have been many similar events over the course of my 40-year career!

1AN: What a feeling! I know you work with both Canadian and international art, but I’d love to know how you see Canadian art evolving on the global stage.

Sharon London Liss: The primary art market in Canada is quite regional, apart from well-established artists who may have galleries across the country representing them. There are very few Canadian galleries that exhibit at international art fairs which would give artists a global introduction. The major auction houses in Canada have worldwide presence on the internet. Apparently, buyers from around the world are now scouting these websites and purchasing Canadian art. However, this does not add to an artist’s income as these are secondary market sales. 

The Canadian Pavilion at the Venice Biennale regularly garners positive international recognition. Of course, the artist selected to represent the country already has an illustrious career in Canada. This is an incredible opportunity for worldwide exposure.

1AN: No doubt it is. How do you balance the historical significance of 20th-century art with the growing demand for contemporary and emerging artists in today’s market?

Sharon London Liss: Like many things, I find that the art market is cyclical. This can happen for so many reasons – economic stability, political correctness, and publicity campaigns to mention a few. For example, the market for Impressionism is soft at the moment. This does not mean that there is no market for it. These artists have significant history in secondary market sales and institutional/private collections. The market for contemporary and emerging artists is being made by dealers. This is not necessarily a predictor of what future value may be.

I always tell a client to set a threshold: below, they can purchase if it reflects their personal taste or strategy; above, we need to establish what the artist’s trajectory is.


 Connect with Sharon London Liss here.

5 Questions with Laura Mann of Pearl Rowe Art Advisory

We are thrilled to have had a chance to sit down and chat with Laura Mann, a dedicated art advisor based in Toronto. Laura has a remarkable talent for connecting with both emerging and established artists and guiding her clients in building collections that reflect their individual tastes and stories. We took the opportunity to discuss her insights into the art world and her approach to helping clients discover meaningful artworks.


1AN: Laura, with over a decade of experience in the Canadian contemporary art world, how do you approach discovering new Canadian artists and selecting pieces that resonate with your clients?

Laura Mann: Our approach is driven by the notion of connection and the goal of introducing clients to artists and artworks that they wouldn’t have discovered on their own. When it comes to discovering new Canadian artists, the relationships we have built with a range of galleries across the country keep us on top of artists who are just beginning their careers, or more established artists who are innovating in their practice. It’s important to us to regularly see artworks in person, through gallery visits and art fairs (in Toronto, Art Toronto and The Artist Project are two fairs that we always attend), as well as international fairs to broaden our exposure.

When sourcing art for our clients, we tailor the process to their individual interests, providing exposure to concepts behind an artist’s work that connect to our clients in a meaningful way. We also have the added layer of considering the placement of artworks into our clients’ homes – we work within the context of their space and design so that there is cohesion in how all the elements come together.

 

1AN: Yes, that cohesion between space and design. You certainly seem to have a unique ability to blend contemporary art with architecture and design. How do you help clients create a visual story in their spaces through the art they collect?

Laura Mann: I love architecture and interior design and have felt for a long time that there is a disconnect between these creative worlds and contemporary art. I never advocate for matching art to the furniture, but I believe that a design ethos can connect thoughtfully to the art and artists that are showcased in a home. Especially when it comes to contemporary design, there is a real opportunity for art to add to the heart, soul and warmth of a home.

It’s important to us that our clients live with and enjoy art in their daily lives. On a practical level, we start each project with a detailed analysis of the home and the locations that are suitable for artworks. Before we begin sourcing, we often collaborate with architects and interior designers to understand the vision and ethos they have developed with the clients.

 

1AN: Makes sense, but what do you enjoy most about guiding clients through the process of discovering art that not only fits their space but also offers them a new perspective on what art can mean?

Laura Mann: Most of my clients don’t see themselves as art collectors (especially at the beginning!), but through the process, they learn to navigate the world of collecting in a manageable and un-intimidating way. I enjoy seeing the evolution of their collecting habits and how much more comfortable our clients become with making decisions. This level of comfort often comes with the appreciation of living with meaningful artworks and the concept that goes behind the work. We share details and information about each artist’s background, practice and materials so that our clients are not just evaluating the work in front of them, but gaining an understanding of why and how the work was made.

1AN: I love that! Your background in Art History and Art Business gives you a strong foundation in the art world. How do you combine this academic knowledge with your personal passion for connecting people to contemporary art in meaningful ways?

Laura Mann: Art History is foundational and is the critical context for understanding contemporary art. I didn’t really discover my love for contemporary art until I was completing my MA and had exposure to the art market in London, UK. My undergrad experience was so historical that it took a while for me to fully appreciate the importance of artists alive today, working and contributing to the culture that surrounds us. For me, I took the foundation of Art History, the practical tools from my MA and then immersed myself in experiences that would give me as much exposure to emerging and established artists. I started by focusing on Toronto as that is where I am based, but over time cultivated a knowledge base that extends throughout the country, and also into the US. It’s not as simple as having a database, but I gather images constantly and I am always discovering new artists and galleries.

 

1AN: The Canadian contemporary art scene is constantly evolving. What exciting trends or emerging artists are you seeing right now that you think collectors should keep an eye on?

Laura Mann: I don’t see the contemporary art scene as having trends – instead I think galleries create well-rounded programs, often balancing the type of artists they are working with and diversifying their roster. I then see my role as curating and selecting from galleries to bring together unique pairings and collections that suit my clients’ collecting objectives and the context of their space.

 

Connect with Laura here.

 

Art Fairs 2024: A Dynamic Gateway for Collectors

Art fairs have always been a cornerstone of the art world, offering collectors a chance to discover exceptional works, connect with artists and galleries, and stay informed about market trends. But in 2024, the role of art fairs is evolving like never before. From integrating digital platforms to prioritizing inclusivity, art fairs are adapting to meet the needs of a changing world. Here’s an in-depth look at these exciting developments and how collectors can navigate this dynamic landscape.

Hybrid Models: Bridging the Gap Between Physical and Digital

The rise of hybrid models is one of the most significant shifts in the art fair world. These models combine the best of both worlds—physical fairs with digital platforms. Online previews and programming allow collectors to learn about, explore and purchase artworks from anywhere in the world.

For instance, One Art Nation in partnership with Redwood Art Group fairs launched ArtCollect to educate collectors on the practicalities of buying art, and Art Basel introduced its Online Viewing Rooms, giving collectors access to exclusive pieces. Similarly, smaller fairs have embraced hybrid approaches, offering both in-person events and virtual exhibitions. This blend of physical and digital experiences expands accessibility and allows galleries to reach a global audience.

For collectors, this means greater convenience and broader exposure to artists. However, it also requires a strategic approach. Virtual previews are an excellent way to shortlist artworks before attending a fair, while online programming provide insights from industry leaders.

Art Fairs as Cultural Hubs

Art fairs are no longer just about buying and selling; they’re vibrant cultural hubs. Many fairs now offer programming that goes beyond the marketplace, including panel discussions, artist talks, and interactive installations.

For example, this year, SCOPE Art Show delves into the theme of interdependence and the strength found in collaboration. Its large-scale installations will center on art that examines the bonds between individuals, communities, and the global landscape.

As a collector, attending an art fair can enrich your understanding of the art world. Large-scale installations often serve as immersive experiences, showcasing innovative approaches and providing a deeper context for the works on display. Attending an artist talk might give you a personal connection to a piece, while panel discussions can offer insights into market trends or artistic movements.

Regional vs. International Fairs

When deciding which art fairs to attend, collectors face a key choice: regional or international? Both have unique advantages. Regional fairs, such as Art Santa Fe or Art Toronto, often showcase local talent and provide an intimate atmosphere. They’re a great way to discover emerging artists and connect with regional galleries. On the other hand, international fairs like Art Basel and Frieze offer access to globally renowned artists and galleries, often setting market trends on a larger scale.

As a collector, consider your goals. If you’re looking to diversify your collection with emerging artists, regional fairs are a valuable resource. However, if your focus is on blue-chip artworks or gaining a broader perspective on the market, international fairs are essential.

Art Fairs as Market Trendsetters

Art fairs are influential in shaping market trends. They’re often the first place where collectors encounter emerging movements, media, or artists. For instance, the growing interest in digital art and NFTs has been fueled in part by their presence at major fairs. Similarly, trends in materials—like a resurgence in textiles or ceramics—often gain traction through art fair exhibitions.

Collectors should view these events as a barometer for market dynamics. Observing which artists or styles gain attention can provide valuable insights into potential investments.

Navigating Art Fairs as a Collector

For first-time attendees, art fairs can feel overwhelming. However, with some preparation, they can be an invaluable experience. Start by researching the fair’s exhibitor list and identifying galleries or artists that interest you. Many fairs now offer online previews, allowing you to plan your visit in advance. Once at the fair, don’t hesitate to ask questions—gallery representatives are there to help.

Another tip is to work with an art advisor like the ones found on One Art Nation. Advisors can help you navigate the fair, identify opportunities, and negotiate purchases, ensuring you make informed decisions.

Accessibility and Inclusion at Art Fairs

The art world has long faced criticism for its lack of inclusivity, but art fairs are working to change that. Many fairs are now highlighting underrepresented artists and fostering diversity in their programming.

For example, fairs like 1-54 Contemporary African Art Fair focus on showcasing African and African diaspora artists, while initiatives at larger fairs aim to increase visibility for women and minority artists. By supporting these efforts, collectors play a role in shaping a more inclusive art world. Purchasing works from underrepresented artists not only diversifies your collection but also supports meaningful change.

Networking Opportunities for Professionals

Art fairs are more than just marketplaces—they’re also powerful networking hubs. For collectors, they offer a chance to build relationships with artists, gallery owners, and fellow collectors. Networking can lead to exclusive opportunities, such as access to off-market pieces or invitations to private events. It’s also an excellent way to stay informed about upcoming trends and exhibitions.

Make the most of these opportunities by attending VIP previews, joining panel discussions and tours, or simply engaging in conversations. Building connections is one of the most rewarding aspects of attending an art fair.

Post-Fair Market Trends

The impact of art fairs extends beyond their closing dates. Sales made during these events often influence secondary market activity and shape collecting trends. Record-breaking sales can create a ripple effect, increasing demand for similar works on the market. By tracking these trends, collectors can make informed decisions about future acquisitions. Post-fair analysis also helps collectors evaluate their purchases. Understanding how a piece fits within broader market dynamics adds depth to your collection.

Art Fairs: A Dynamic Gateway for Collectors

The evolving role of art fairs reflects the dynamic nature of the art world itself. For collectors, this means new opportunities to discover, connect, and engage. Whether you’re navigating a hybrid fair, supporting sustainability, or exploring regional talent, these events remain an essential part of the collecting journey.

By staying informed and embracing these changes, you can make the most of your art fair experience—deepening your knowledge, expanding your collection, and forging meaningful connections along the way.

5 Questions with Art Advisor and Appraiser, Katlin Rogers

Art Advisor and Appraiser Katlin Rogers joins us to share her thoughts and approach to helping clients build collections. Previously a Canadian Art Specialist at a top auction house and a Senior Art Consultant, Katlin brings an impressive depth of market knowledge, particularly in blue-chip Canadian Fine Art. Her work is informed by extensive research and experience, from appraisals to market data analysis, as well as strong partnerships with industry stakeholders. We were excited for the opportunity to discuss with Katlin her unique approach to art advisory, her insights into the Canadian art market, and her passion for helping clients build and protect their collections.


1AN: With your experience in both art consulting and the auction industry, how do you approach advising clients who are new to art collecting?

Katlin Rogers: When working with new collectors, my approach emphasizes education, strategy, and personalized guidance. Whether they’re drawn to specific styles, historical periods, or investment potential, it’s essential to get a clear sense of their vision and long-term goals. I always recommend visiting galleries and auction previews to see as much art as possible to identify what a collector is drawn to. Some may gravitate to conceptual minimalism and others may lean more historical. 

The art market can be complex and feel intimidating to navigate, so I prioritize demystifying it for new collectors. I share insights from my auction and consulting experience, explaining how factors like provenance, artist trajectories and market demand influence value. We discuss the benefits of established versus emerging artists, considerations for resale value, and potential acquisition channels such as galleries, fairs, private sale, and auctions. Part of these conversations also include the practical aspects of collecting, like provenance research, artwork condition and conservation needs.

Through each step, I aim to foster a passion for art in my clients, empowering them to become informed collectors who understand both the market and history behind each piece they acquire. I personally love making meaningful connections between Historical, Post-War and Contemporary art to help clients build a rich and diverse collection.

1AN: You’ve worked extensively with both private and corporate clients. Could you share how your approach differs when advising private collectors versus corporate clients?

Katlin Rogers: In either case, I firmly believe that a collection is a reflection and extension of the collector or company. For private clients, a collection often reflects personal passion, legacy, or specific investment goals, so we tailor strategies to build a collection that resonates with their identity and interests. This may involve sourcing unique, high-quality pieces and guiding them through long-term collection planning.

For corporate clients, the approach is centered around brand alignment and enhancing corporate spaces. The focus is on building collections that support the company’s identity, values, and corporate image while fostering an inspiring environment for employees and visitors. Corporate collections may also prioritize works that reflect social responsibility or community engagement, aligning with broader business objectives. There can also be unique challenges to navigate like elevator space to bring works in, coffee splash risks and architectural elements that can offer creative activation opportunities. 

In either case, collaboration with the collector or corporate art committee and finding creative solutions for a meaningful program is integral to my approach. 

1AN: Collection management can be a complex part of art advisory. How do you help clients care for and manage their collections?

Katlin Rogers: My approach includes comprehensive cataloguing to ensure every piece is documented accurately, from provenance and acquisition details to condition reports. With my experience working in auction houses and the close relationship we developed with leading conservators, institutions and framers, among others, helped me hone my knowledge on the finer points of an artwork. When examining an artwork, I can help identify what may be actual condition issues to address and others that may be stable and commensurate with age and materials. From these assessments, I assist with proper storage and display solutions that align with each work’s needs, safeguarding against environmental damage. 

I use a cloud-based collections management software to securely house all images, cataloguing details and paperwork pertaining to a client’s artwork and objects. From invoices to loan agreements, this agile system allows for real-time updates. My goal as an advisor is to support clients in enjoying their collections while preserving their legacy and value for the future.

 1AN: With the art market constantly evolving, how do you stay informed about changes and developments that might impact your clients’ collection strategies?

Katlin Rogers: It can feel overwhelming to keep up with a constantly shifting market but keeping up with global and national art market reports like the Art Basel and UBS Art Market Report, regularly engaging with industry experts, attending key exhibitions, art fairs and panel discussions, and participating in professional networks, allows me to stay ahead of the evolving art landscape. Keeping up with publications like The Art Newspaper and Artnet News, ARTnews and Art Forum helps keep me updated with global art news and trends and often includes highlights from the Canadian market. And not to forget the impact of social media! Following artists, galleries, and art market stakeholders offers a direct line of information to keep updated on new projects, exhibitions and sale opportunities. 

Additionally, I regularly attend professional development conferences, tours, and courses to stay informed about best practices and trends. Staying informed about these developments ensures clients receive collection and appraisal guidance rooted in the latest insights and standards. 

1AN: As someone who specializes in blue-chip Canadian Fine Art, what current trends or emerging artists do you feel collectors should keep an eye on in the Canadian market?

Katlin Rogers: Certainly, an interest in BIPOC artists has been a prominent growing development in the contemporary Canadian art market. Artists, genres, mediums and subject matter that have historically been underrepresented in the art historical canon are gaining momentum. There’s a growing recognition of Indigenous Canadian artists, who are gaining visibility both domestically and internationally. Artists like Kent Monkman, who explores complex narratives around Indigenous history, and Meryl McMaster, known for her striking photographic works, are increasingly sought after. 

In the Post-War and Historical Canadian art world, a reexamination of women artists in particular has been a growing point of interest in museum exhibitions, art writing and prices realized. The women of the Beaver Hall Group and Marcelle Ferron of Les Automatistes for example, have experienced marked collector and institutional interest in recent years. 

At the moment, the volume of quality artworks on the market, both through galleries and auction, is unparalleled. With generational shifts, there has been an influx of incredible examples of artist’s work come to the secondary market. Now is an excellent time to not only collect historically important works but to also emerging powerhouses to diversify a collection.


Connect with Katlin Rogers here.

5 Questions with Founder of Pursuits Inc., Marla Wasser

We had the pleasure of chatting with Marla Wasser, founder of Pursuits Inc. Marla is a highly respected art advisor with over three decades of experience in the art world. Here we share what we learned when we delved into Marla’s unique approach to art advisory, her insights on the future of art collecting, and how she connects her clients with exclusive opportunities from around the world.


 1AN: With over 30 years of experience and a deep understanding of the art world, how do you guide your private clients in building art collections that are both personally meaningful and aligned with broader art market trends?

Marla Wasser: Collecting art is very personal, and we build collections that are tailored to our client’s unique interests and lifestyle. As an extension of their vision, I am the eyes and ears behind the scenes, with highly covetable international relationships that have been developed over many years. As my clients’ facilitator, connector, and bridge builder out to the global art world, I work with them to develop their dream collections–finding the art they love in a highly personal and confidential manner. As the art world has exhibited exponential growth over the last decade, an advisor is now considered an important part of a client’s trusted circle of experts, along with their lawyers and financial advisors. I work with my clients to demystify the art world and engage with them in real life experiences, such as visiting artist studios, art fairs, galleries, auction houses and museums, which ultimately helps shape and educate their future art collecting.

When looking at different artist opportunities with clients, and as part of the educational process, I share in-depth market research by meticulously analyzing auction databases, monitoring market trends, and consulting a wide range of private sector sales. This is critical because when you are looking at art market trends as part of the acquisition process, establishing market value is essential for our clients to understand their financial commitment, investment and risk. This pertains to middle-market, blue chip and the riskier emerging artists (5-10 years into their career).

1AN: Ah yes, the tricky task of monitoring art market trends. It would be interesting to share how market trends have evolved over the last two years and the resulting negative impact on the prospects of artists and collectors effected by the recent art market slowdown.

Marla Wasser: Well, for example, works created by ultra-contemporary artists (referred to as “wet paint”) that were sold through the primary and secondary markets multiple times have seen their market values escalate to 10 times their established values in an unprecedented short period of time. This past year, the market did not support these overvalued prices, and many saw their market value collapse. This created a difficult situation for both the artists and collectors. The downturn of the “wet paint” market demonstrated that unguided collectors who stepped into an overhyped market trend may unknowingly have become a victim of art market manipulation with potential high-risk investment losses.

Pursuits, is an agency that specifically does not follow fads or short lived market trends, but is passionate about supporting mid-career artists at an established value with a proven multi-year record in the secondary market (auction house sales). We also believe in the potential and talent of emerging artists, whose works reflect the zeitgeist of our time. And we always reflect back to the question – who is going to be around in 30 years – as a historical way of looking at art and assessing value and longevity.

Throughout history, important art is not defined by trends, but the values and meanings embodied by it. By connecting their works to the vision and interests of a client, we can create a meaningful relationship to the art world with a much deeper vision around storytelling and ultimately creating value.

Image credit: Private collection featured in DesignScapes, BB Publications (London/Dubai) featuring artists Tom Wesselmann (left); Yves Klein (center); and Maurizio Cattelan & Pier Paolo Ferrari (right).

 

1AN: That makes sense. In fact, your advisory firm has a reputation for providing access to significant works through your connections with international galleries and institutions. How do you leverage these relationships to secure unique opportunities for your clients?

Marla Wasser: Access is essential to sourcing high quality artworks but in addition to that, navigating such a vast, globalized art world successfully only comes with experience. To be a successful art advisor is to be a connector and bridge builder. We truly care about our clients and prioritize building meaningful relationships at every stage of their art collecting experience. By engaging and celebrating art in the real world with our collectors, we alert them to upcoming exhibitions in cities they’re travelling to, connect them with gallery owners abroad, and introduce them to artists that open the door for inspiring and meaningful studio visits.

These highly coveted personal relationships that are the foundation of my art business, allow for our clients to fully engage with many interesting people. They can ask questions and educate themselves; this organically creates a deeper level of knowledge and insights within their art focus. This education and outreach within the global art world nurtures and supports any future transaction allowing for our clients to make exciting and purposeful collecting decisions.

A key understanding that is deeply ingrained in our advisory’s practice is that art is meant to be shared, and it is important for our clients to feel the same way. We are all committed to supporting the artists in their collections. The relationships we have cultivated over the years with galleries and institutions enable us to extend our support of the artists and their programming by loaning artworks to major museum exhibitions. This is a crucial practice that is appreciated by both galleries and institutions as it enriches the variety of art being shown and shared with the public.

Image credit: Private collection featured in DesignScapes, BB Publications (London/Dubai) featuring artists Richard Pettibone (left); Tim Noble & Sue Webster (center); and Tom Wesselmann (right).

 

1AN:  “Art is meant to be shared.” How true! With the expansion of Pursuits into web3 and digital art through The Pursuits Beyond, Art Agency, how are you advising clients who are interested in exploring and collecting new media and digital art forms?

Marla Wasser: As an art advisory founded more than 17 years ago, we build exciting and relevant art collections consisting of works created by artists like Andy Warhol, and digital art pieces exhibiting them side by side. There are so many similarities between Pop art and digital art that are on the rise now. Pop artists like Warhol embraced and used popular culture as his inspirational content, be it painting, print or sculpture. Digital art today is its own ‘Pop Art‘ force – it is created using the technology of this generation celebrating the new way of expression using computer software, AI, XR and NFTs.

Digital art has established itself in today’s tech driven world as a medium comparable to any, an exciting realm enabled by the many new tools technologies offer to artists. We see in digital art, artists pushing boundaries of these technologies, and utilizing their tools in new, experimental and impactful ways.

These new technologies have created new styles of collecting – whether it’s purchasing online, visiting a virtual viewing space, or acquisitions on blockchains as NFTS. New systems are also offering ways to step in, buy and collect at more affordable entry levels. Digital art is such an exciting new realm that is developing and gaining its foothold. We understand that with new tech-driven art collecting opportunities, we must bring a robust research-backed approach introducing and educating our clients on all the risks and rewards of stepping into digital art.

1AN: Clearly, your expertise spans both traditional and cutting-edge art practices. How do you approach educating clients who are new to art collecting, especially when introducing them to such diverse genres and mediums?

Marla Wasser: It’s all about nurturing our relationships through education and outreach, having transparent communication through each part of a transaction process, and gaining our client’s trust. We love to share news and intrigue with our clients. We bring them artist introduction packages, art books, and recommend art tours locally as well as internationally. We prefer to take our time getting to know the interests of a new collector, and demonstrating a wide variety of works as they begin to develop their own preferences and tastes.

A new collector has so much to learn. Introducing a new collector to the global art industry, major galleries, the fairs, and the nuances within gives them the confidence they need to step into their first art transaction.

1AN: True, those informed purchasing decisions are key. But how do you help clients strike a balance between acquiring established works and investing in emerging artists, especially given the evolving nature of the art market?

Marla Wasser: Within our special relationships with our clients, the building of the art collection is not so much about creating a balance but more about creating a collection that is unique and reflects the client’s personality and life interests, always keeping in mind budget and artistic focus. Photography, painting, sculpture, media art, digital art – all mediums and approaches are integrated as we work with clients to develop a story – their personal story that extends to the artists/artworks they are bringing into their home. The art market is always evolving, so embracing all art from emerging to established artists is at the core of what we do.

We believe in creating collections that have personality and diversity, a mix of historically important works alongside emerging contemporary moments that speak to the ‘now’ we are in. A mix of artists, styles and mediums evolve as a collection that encompasses a breadth of significance.

As a diverse team located in Toronto, LA and NYC, we bring decades of dedicated professional histories of working across the fine art + technology industries, building robust private collections and curating institutional exhibitions. We are a team of passionate art lovers, dedicated to art and culture and elevating the experiences of our clients.


Connect with Marla Wasser here!